Exhibit 99.3


 



Management’s Discussion and Analysis
 
TABLE OF CONTENTS
 
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2


Management’s Discussion and Analysis
 
INTRODUCTION
 
IM Cannabis Corp. (“IM Cannabis” or the “Company”) is a British Columbia company whose business formed on October 11, 2019 as the result of a reverse takeover with IMC Holdings Ltd. (the “Reverse Takeover Transaction”), pursuant to which the Company changed its name from “Navasota Resources Inc.” to “IM Cannabis Corp.” and changed its business from mining to the international medical cannabis industry. The Company’s common shares (the “Common Shares”) trade under the ticker symbol “IMCC” on both the NASDAQ Capital Market (“NASDAQ”) and the Canadian Securities Exchange (“CSE”) as of March 1, 2021 and November 5, 2019, respectively. The Reverse Takeover Transaction is more fully described under “Review of Financial Performance – Share Capital – Financial Background”.
 
This Management’s Discussion and Analysis (“MD&A”) reports on the consolidated financial condition and operating results of IM Cannabis for the three and six months ended June 30, 2022. Throughout this MD&A, unless otherwise specified, references to “we”, “us”, “our” or similar terms, as well as the “Company” and “IM Cannabis” refer to IM Cannabis Corp., together with its subsidiaries, on a consolidated basis, and the “Group” refers to the Company, its subsidiaries, Focus Medical Herbs Ltd. and High Way Shinua Ltd.
 
This MD&A should be read in conjunction with the interim condensed consolidated financial statements of the Company and the notes thereto for the three and six months ended June 30, 2022 (the “Interim Financial Statements”) and with the Company’s audited annual consolidated financial statements and the notes thereto for the years ended December 31, 2021 and 2020 (the “Annual Financial Statements”). References herein to “Q2 2022” and “Q2 2021” refer to the three months ended June 30, 2022 and June 30, 2021, respectively, and references to “2021” refer to the year ended December 31, 2021.
 
The Interim Financial Statements have been prepared by management in accordance with the International Financial Reporting Standards (“IFRS”) as issued by the International Accounting Standards Board (“IASB”). IFRS requires management to make certain judgments, estimates and assumptions that affect the reported amount of assets and liabilities at the date of the Interim Financial Statements and the amount of revenue and expenses incurred during the reporting period. The results of operations for the periods reflected herein are not necessarily indicative of results that may be expected for future periods. The Interim Financial Statements include the accounts of the Group, which includes, among others, the following entities:
 
Legal Entity
Jurisdiction
Relationship with the Company
IMC Holdings Ltd. (“IMC Holdings”)
Israel
Wholly-owned subsidiary
I.M.C. Pharma Ltd. (“IMC Pharma”)
Israel
Wholly-owned subsidiary of IMC Holdings
Focus Medical Herbs Ltd. (“Focus”)
Israel
Private company over which IMC Holdings exercises “de facto control” under IFRS 10 Consolidated Financial Statements (“IFRS 10”)
R.A. Yarok Pharm Ltd. (“Pharm Yarok”)
Israel
Wholly-owned subsidiary of IMC Holdings
Rosen High Way Ltd. (“Rosen High Way”)
Israel
Wholly-owned subsidiary of IMC Holdings
High Way Shinua Ltd. (“HW Shinua”)
Israel
Private company over which IMC Holdings exercises “de facto” control under IFRS 10
Revoly Trading and Marketing Ltd. dba Vironna Pharm (“Vironna”)
Israel
Subsidiary of IMC Holdings
Oranim Plus Pharm Ltd. (“Oranim Plus”)
Israel
Subsidiary of IMC Holdings
Trichome Financial Corp. (“Trichome”)
Canada
Wholly-owned subsidiary
Trichome JWC Acquisition Corp. (“TJAC”)
Canada
Wholly-owned subsidiary of Trichome
MYM Nutraceuticals Inc. (“MYM”)
Canada
Wholly-owned subsidiary of Trichome
Culture Inc. (“Sublime”)
Canada
Previous wholly-owned subsidiary of TJAC. For more information, see “Corporate Highlights - Subsequent EventsCanadian Restructuring
Highland Grow Inc. (“Highland”)
Canada
Wholly-owned subsidiary of MYM International Brands Inc., a wholly-owned subsidiary of MYM
Adjupharm GmbH (“Adjupharm”)
Germany
Subsidiary of IMC Holdings
 
3

Management’s Discussion and Analysis
 
All intercompany balances and transactions were eliminated on consolidation.
 
All dollar figures in this MD&A are expressed in thousands of Canadian Dollars ($), except per share data and unless otherwise noted. All references to “NIS” are to New Israeli Shekels. All references to “€” or to “Euros” are to Euros. All references to “US$” or to “U.S. Dollars” are to United States Dollars. The Company’s shares, options, units and warrants are not expressed in thousands. Prices are not expressed in thousands.
 
NON-IFRS FINANCIAL MEASURES
 
Certain non-IFRS financial measures are referenced in this MD&A that do not have any standardized meaning under IFRS, including “Gross Margin”, “EBITDA” and “Adjusted EBITDA”. The Company believes that these non-IFRS financial measures and operational performance measures, in addition to conventional measures prepared in accordance with IFRS, enable readers to evaluate the Company’s operating results, underlying performance and prospects in a similar manner to the Company’s management. For a reconciliation of these non-IFRS financial measures to the most comparable IFRS financial measures, as applicable, see the “Metrics and Non-IFRS Financial Measures” section of the MD&A.
 
NOTE REGARDING THE COMPANY’S ACCOUNTING PRACTICES
 
The Company complies with IFRS 10 to consolidate the financial results of Focus, a holder of an Israeli Medical Cannabis Agency (the “IMCA”) license which allows it to import and supply cannabis products, on the basis of which IMC Holdings exercises “de facto control”. For a full explanation of the Company’s application of IFRS 10, see “Legal and Regulatory – Restructuring” and “Legal and Regulatory – Risk Factors”.
 
For the period ended June 30, 2022, the Company analyzed the terms of the definitive agreement with HW Shinua in accordance with IFRS 10 and concluded that it is required to consolidate the financial results of HW Shinua as of the date of signing the definitive agreements therewith. The definitive agreement provides the Company with the power to unilaterally make all decisions regarding the financial and operating policies of HW Shinua and the right to obtain all related economic benefits. HW Shinua is to be acquired by the Group pursuant to a July 28, 2021 definitive agreement in which IMC Holdings acquired all of the issued and outstanding shares of each of (i) Pharm Yarok; and (ii) Rosen High Way; and will acquire HW Shinua, an applicant for a medical cannabis transportation license, upon receipt of requisite approvals from the IMCA. The financial results of HW Shinua continue to be consolidated in compliance with IFRS 10.
4

Management’s Discussion and Analysis
EXECUTIVE SUMMARY
 
OVERVIEW – CURRENT OPERATIONS IN ISRAEL, CANADA AND GERMANY
 
IM Cannabis is a leading international cannabis company providing premium cannabis products to medical patients and adult-use recreational consumers. With operations in Israel, Canada, and Germany, the world’s three largest federally legal cannabis markets, the Company has developed its own proprietary import/export supply chain in order to efficiently deliver premium cannabis to patients and consumers under a uniform global branding umbrella.
 
The Company operates in Canada through Trichome and its subsidiaries TJAC and MYM, where it cultivates, processes and sells premium and ultra-premium cannabis at its own facilities under the WAGNERS and Highland Grow brands for the adult-use market in Canada, and exports premium and ultra-premium medical cannabis to Israel and eventually to Germany.
 
In Israel, the Company imports, distributes and sells cannabis to local medical patients by operating medical cannabis retail pharmacies, online platforms, distribution centres and logistical hubs operating through IMC Holdings’ subsidiaries and Focus.
 
In Germany, the IM Cannabis ecosystem operates through Adjupharm, importing and distributing cannabis to pharmacies for patients, and acting as the Company’s entry point for potential Europe-wide distribution in the future.
 
OUR GOAL - DRIVE PROFITABLE REVENUE GROWTH
 
Our primary goal is to sustainably increase revenue in each of our core markets to build long-term shareholder value while actively managing costs and margins.
 
HOW WE PLAN TO ACHIEVE OUR GOAL – FOUR CORE STRATEGIES
 
Our strategy to grow sustainable revenues consists of:
 
Geographic diversification and preparation to target, upon legalization, new adult-use recreational cannabis markets in Germany and Israel, while leveraging the cultivation excellence, consumer insights and experienced team in the mature Canadian market.
Properly positioned brands with respect to target-market, price, potency and quality, such as the successful mid-2021 launch of WAGNERS in Canada. By Q2 2022, both WAGNERS and Highland Grow were among the top 3 premium and ultra-premium cannabis brands in Ontario (Canada’s largest province) by retail market share.1
High-quality, reliable supply to our customers and patients, leading to recurring sales.
Ongoing introduction of new SKUs to keep consumers and patients engaged.
 
5

Management’s Discussion and Analysis
RESULTS – SEQUENTIAL REVENUE GROWTH IN Q2 2022
 
 
 
STRATEGY IN DETAIL
 
GEOGRAPHIES AND NEW MARKETS
 
The Company operates in the Israeli and German medical cannabis markets and the Canadian adult-use recreational market.
 
Israel
 
In Israel, we continue to expand IMC brand recognition and supply the growing Israeli medical cannabis market with our branded products. The Company offers medical cannabis patients a rich variety of high-end medical cannabis products through its cultivation partners and continues to focus on importing premium and ultra-premium indoor-grown dried cannabis from our licensed cultivation facilities operated by TJAC and MYM in Canada (the “Canadian Facilities”) and our world-leading cannabis suppliers and supply partners. For more information, see “Strategy in Detail – High-Quality, Reliable Supply – Canada”. In addition to the benefits of the Group’s long-term presence in Israel, we believe that with our globally integrated supply chain and strong commercial partnerships, the Company is well-positioned to address the ongoing needs and preferences of medical cannabis patients in Israel.


1 Depletion and e-commerce sales data from Ontario Cannabis Store - Sale of Data report for period between April 1, 2022 – June 30, 2022 for dried flower product between $7.50 - $9.99/gram and above $12.99/gram, respectively.
6

Management’s Discussion and Analysis
Since the beginning of 2021, the Company has focused on entering additional segments of the medical cannabis market in Israel, including the distribution and retail segments. The acquisitions of Israeli pharmacies Pharm Yarok, Vironna and Oranim Pharm (collectively, the “Israeli Pharmacies”) positions IM Cannabis as a large distributor of medical cannabis in Israel. We are strategically focused on establishing and reinforcing a direct connection with medical cannabis patients, providing direct access to IM Cannabis products, obtaining and leveraging market data and gaining a deeper understanding of both patient and consumer preferences. The acquisition of the Israeli Pharmacies allows the Company to increase purchasing power with third-party product suppliers, offers potential synergies with our established call centre and online operations, achieves higher margins on direct to patient sales and creates the opportunity for up-sales across a growing range of products.
 
The Company has also acquired home-delivery services and an online retail footprint, operating under the name “Panaxia-to-the-Home” (“Panaxia-to-the-Home”), which includes a customer service centre and an Israeli medical cannabis distribution license (the “Panaxia GDP License”), from Panaxia Pharmaceutical Industries Israel Ltd. and Panaxia Logistics Ltd., part of the Panaxia Labs Israel, Ltd. group of companies (collectively referred to as the “Panaxia Transaction”). The Panaxia Transaction includes a further option to acquire a pharmacy for no additional consideration, including requisite licenses to dispense and sell medical cannabis to patients, which the Company has exercised as part of the Panaxia Transaction (the “Panaxia Pharmacy Closing”). The Panaxia Pharmacy Closing is expected to occur in Q3 2022.
 
The Company’s acquisition of Rosen High Way, a trading house, and the Panaxia GDP License are expected to expand its sales channels, distribution, delivery and storage capacity, and strengthen the Group’s ability to directly reach medical cannabis patients and service more than 90 pharmacies across the country. Following the acquisition of the Israeli Pharmacies, IMC Holdings has become, a licensed medical cannabis retailer in Israel, operating through (i) Oranim Plus, Israel’s largest pharmacy in Jerusalem and third largest in Israel, (ii) Vironna, the number one pharmacy in the Arab sector, and (iii) Pharm Yarok, the largest pharmacy in the Sharon plain area and one of the biggest call centers in the country. The Company expects that these acquisitions will increase revenue and market share from its Israeli medical cannabis market activities.
 
Canada
 
Following the completion of the Company’s acquisition of Trichome on March 18, 2021 (the “Trichome Transaction”) and MYM on July 9, 2021 (the “MYM Transaction”), the Company’s global cannabis platform evolved to include operations in the adult-use recreational cannabis market in Canada and supplemented its established medical cannabis operations in Israel and Germany.
 
Through its wholly-owned subsidiary, TJAC, Trichome operates as a licensed producer of cannabis products in the Canadian cannabis market and sells adult-use recreational cannabis products under the popular WAGNERS brand. WAGNERS is widely available at cannabis retailers throughout Canada, with the exception of the province of Quebec.
 
MYM operates through its wholly-owned subsidiary, Highland, a licensed producer. Highland produces cannabis products for the adult-use recreational cannabis market under the popular Highland Grow brand, which is widely available at cannabis retailers throughout Canada, with the exception of the province of Quebec.
7

Management’s Discussion and Analysis
The brands acquired in the Trichome Transaction and the MYM Transaction complement each other and the larger IM Cannabis ecosystem. The WAGNERS brand targets the premium cannabis market segment (ranging from $7.50-$9.99 per gram at the consumer level), while Highland Grow targets the ultra-premium market segment (at a price range starting at $12.99 per gram at the consumer level). The Trichome Transaction and the MYM Transaction also offer the Company an efficient, vertically integrated avenue to provide product to the Israeli and German markets.
 
The Canadian cannabis market is more mature than the other jurisdictions in which we operate, yet market growth is still expected to continue to grow in the coming years, with an estimated market growth from $1.13 billion in Q2 2022 ($4.5 billion annualized)2 to $6.7 billion in annual sales by 2026.3 The Company continues to capitalize on numerous opportunities to grow its market share within Canada, including:

Anticipating entry into Quebec, which accounts for approximately 23% of Canada’s population.
Launching new SKUs, products and formats to meet consumer demand, including new concentrate offerings, infused pre-rolls, and larger format flower SKUs
Continuing to expand competitive market share in key Canadian cannabis markets, of which Ontario is Canada’s largest:

In Ontario, WAGNERS has increased from 0% market share in May 2021 to 8.9% in the premium dried flower segment in Q2 2022.4

Highland held over 10% market share in the ultra-premium segment in Ontario in Q2 2022.5
Engaging directly with current and prospective customers, retailers, and consumers, and expanding the number of retail locations our products are available in.
 
In Q2 2022, the Company commenced a restructuring plan (the “Canadian Restructuring) aimed at saving approximately $1,000 quarterly in cash expenses. The Canadian Restructuring includes the sale of Sublime, halting cultivation at the Highland Facility (which continues to be used for packaging and storage) and a workforce reduction throughout its Canadian operations. The majority of the cost reduction efforts are expected to occur in Q3 2022, with the realization of the cost savings expected to begin in Q4 2022. All cultivation, genetics, and logistics have been centralized in the Company's facilities in Kitchener, Ontario which has sufficient cultivation capacity to support the streamlining initiative.
 

2 Based on HiFyre Data for period between March 31, 2022  – June 30, 2022.
3 BDSA, https://www.globenewswire.com/news-release/2021/09/21/2300624/0/en/BDSA-Reports-Global-Cannabis-Sales-Surge-41-YoY-in-2021-Will-Surpass-62-Billion-by-2026.html
4 Depletion and e-commerce sales data from Ontario Cannabis Store - Sale of Data report for period between April 1 – June 30, 2022 for dried flower product between $7.50 - $9.99/gram.
5 Ibid for dried flower product above $12.99/gram.
8

Management’s Discussion and Analysis
Germany
 
In Europe, the Company operates in Germany through Adjupharm, its German subsidiary and EU-GMP certified medical cannabis producer and distributor. We continue to lay our foundation in Germany, which is currently the European market with the largest number of medical cannabis patients.6 Leveraging our global supply chain, IM Cannabis continues to focus on growing its business in Germany to be well-positioned through brand recognition in preparation for future regulatory reforms.
 
Similar to Israel, the Company’s focus in Germany is to import premium and ultra-premium indoor-grown dried cannabis from its Canadian Facilities, which we believe will satisfy the rapid growth in demand for high-THC premium and ultra-premium cannabis across a variety of strains and qualities.
 
While the Company does not currently distribute products in other European countries, the Company intends to leverage the foundation established by Adjupharm, its state-of-the-art, approximately 8,000 square foot warehouse space and EU-GMP production facility in Germany that was completed in July 2021 (the “Logistics Centre”), and its network of distribution partners to expand into other jurisdictions across the continent. The Company expects that the Logistics Centre will allow the Company to execute all aspects of its supply chain, including the repackaging of bulk cannabis and distribution capabilities. For more information see, "Corporate Highlights and Events – Key Highlights for the Quarter Ended June 30, 2022." section of the MD&A.
 
BRANDS
 
The IMC brand is well-known in the Israeli medical cannabis market. Leveraging its long-term success in the Israeli market, the Company launched the IMC brand in Germany in 2020.
 
Following the Company’s entry into the Canadian adult-use recreational cannabis market, the Company is now leveraging its vertical integration and applying a multi-country strategy and using its global platform and exporting its Canadian WAGNERS brand to the Israeli medical cannabis markets with plans to import in to Germany in the future as well. The Company believes that the sale of WAGNERS and Highland Grow into the Israeli and German markets can satisfy the increasing demand of both Israeli and German patients for indoor grown high-THC premium cannabis.
 
Israeli Medical Cannabis Business
 
The Company currently sells the IMC and WAGNERS brands in the Israeli medical cannabis market.
 
The IMC brand has established its reputation in Israel for quality and consistency over the past 10 years and more recently with new high-end ultra-premium strains that have made it to the top-sellers list in pharmacies across the country.
 
In association with Focus, the Group maintains a portfolio of strains sold under the IMC umbrella from which popular medical cannabis dried flowers and full-spectrum cannabis extracts are produced.


6 The European Cannabis Report – Edition 7 https://prohibitionpartners.com/2022/03/31/launching-today-the-european-cannabis-report-7th-edition/

9

Management’s Discussion and Analysis
In 2021, IMC was rebranded with a refreshed logo, packaging, design language and tone with a bold new design to better position itself in the competitive Israeli medical cannabis market, also introducing a variety of new available products for medical cannabis patients.
 
As part of its rebranding, the IMC brand now offers four different product lines, leading with the Craft Collection. The Craft Collection offers the highest quality Canadian craft flower and has established IMC as the leader of the ultra-premium segment in Israel, selling at the highest prices available.
 
The Craft Collection – The IMC brand’s ultra-premium product line with indoor-grown, hang-dried and hand-trimmed high-THC cannabis flowers. The Craft Collection includes exotic and unique cannabis strains such as Cherry Crasher, Peanut Butter MAC and Alien SinMint Cookies.
 
The Signature Collection – The IMC brand’s high-quality product line with greenhouse-grown, high-THC cannabis flowers. The Signature Collection currently includes well known cannabis dried flowers such as Roma, Tel Aviv and London as well as Mango Mint, which launched in 2021.
 
The Reserve Collection – The IMC brand’s premium product line with indoor-grown, high-THC cannabis flowers. Launched in Q1 2022 with BC Pink Kush.
 
The Full Spectrum Extracts – The IMC brand’s full spectrum, strain-specific cannabis extracts including high-THC Roma oil, balanced Paris oil and Super CBD oil.
 
10

Management’s Discussion and Analysis
The WAGNERS brand launched in Israel in Q1 2022. For more information, see “Strategy in Detail – Brands – New Product Offerings” section of the MD&A.
 
Canadian Adult-Use Recreational Cannabis Business
 
In Canada, the Company’s product portfolio consists of dried flower, pre-rolls and pressed hash offerings under the premium WAGNERS brand and ultra-premium Highland Grow brand. The WAGNERS brand was acquired through the Trichome Transaction and launched by TJAC in mid-2021, while the Highland Grow brand was acquired through the MYM Transaction.
 
The WAGNERS brand offers premium cannabis on a consistent basis and at an approachable price point for consumers. The Highland Grow brand offers cannabis consumers an ultra-premium product, curated to their tastes. Both the WAGNERS and Highland Grow brands have proven to be very popular with consumers, each holding a top 3 position in Ontario across their respective price segments (year-to-date in 2022).7
 
WAGNERS and Highland Grow products are primarily sold in 3.5 gram flower and 3 x 0.5 gram flower pre-roll formats. Other flower formats are available in certain provinces, such as 7 or 14 gram units. Hash is typically sold in 1, 2 and 4 gram formats.
 
Key WAGNERS flower strains include Dark Helmet, Cherry Jam, Silverback #4, Pink Bubba, Blue Lime Pie, Purple Clementine, Rainforest Crunch, Golden Ghost OG and Tiki Rain, and Turpy Slurpy. WAGNERS expects to launch its Stone Sour and Forbidden RNTZ strains in Q3 2022:
 
The Highland Grow brand portfolio includes six core flower strains: Gaelic Fire, Diamond Breath, White Lightning, Sensi Wizard, Cherry Burst, and Gas Tank as well as the newly added Leviathan, Frostbite and Space Jagger strains.


7 Depletion and e-commerce sales data from Ontario Cannabis Store - Sale of Data report for period between April 1 – June 30, 2022 for dried flower product between $7.50 - $9.99/gram and above $12.99/gram, respectively.

11

Management’s Discussion and Analysis
 
  
 
 
German Medical Cannabis Business
 
In Germany, the Company sells IMC-branded dried flower products. The medical cannabis products sold in the German market are branded generically as IMC to increase recognition of the Company’s brand in establishing a foothold with German healthcare professionals. The Company’s IMC-branded cannabis products were launched in Germany with one high-THC flower strain in 2020. In Q4 2021, Adjupharm launched another high-THC flower strain and two full spectrum extracts. In Q1 2022 Adjupharm launched a third strain, a high-CBD flower, to offer a more complete portfolio to German physicians and patients. In Q2 2022, May was the strongest sales month to date, and the Company's IMC Hindu Kush strain was the top selling T20 in the market, strengthening Adjupharm GmbH's ("Adjupharm") position as one of the top 10 cannabis companies in Germany.
 
In July 2021, Adjupharm was recognized by the German Brand Institute with the “German Brand Award 2021”, recognizing its excellence in brand strategy and creation, communication, and integrated marketing. The Group’s competitive advantage in Germany lies in its track record, experience and brand reputation in Israel and proprietary data supporting the potential effectiveness of medical cannabis for the treatment of a variety of conditions.
 

 
 
HIGH-QUALITY, RELIABLE SUPPLY
 
Israel
 
Over the last decade, Focus was the primary cultivator of medical cannabis products sold under the IMC brand in the Israeli market. Until July 2022, Focus held an IMCA license to cultivate medical cannabis at its cultivation facility (the “Focus Facility”). In Q2 2022, the Company closed the Focus Facility to concentrate on leveraging the import of medical cannabis from its Canadian Facilities and third-party suppliers of quality medical cannabis. In July 2022, Focus received an IMCA license which allows it to import cannabis products and directly supply activity medical cannabis patients. To supplement growing demand, the Company will continue to purchase medical cannabis from third-party cultivation facilities in Israel and cultivate its genetics at third-party cultivation facilities in Israel and will rely on its existing inventory of proprietary genetics for the development.
12

Management’s Discussion and Analysis
Since 2021, the Company has focused on securing additional supply from its supply partners from outside of Israel, leveraging its improved purchasing capabilities and global presence, as well as facilitating the import of indoor-grown premium and ultra-premium cannabis from the Canadian Facilities. Importing from the Canadian Facilities aligns with the Company’s strategy of acquiring Trichome and MYM to serve as a long term, reliable source of supply to both the Israeli and German markets.
 
Pursuant to the applicable Israeli cannabis regulations, following the cultivation or import of medical cannabis, medical cannabis products are then packed by contracted licensed producers of medical cannabis. The packaged medical cannabis products are then sold by the Group under the Company’s brands to local Israeli pharmacies directly or through contracted distributors.
 
Canada
 
In Canada, our primary customers are provincially-owned cannabis wholesalers who in turn sell to private and public retail locations where the consumer ultimately purchases cannabis products.
 
The Company supplies the WAGNERS and Highland Grow brands through a combination of internally cultivated production from the Company’s facility in Ontario. To diversify the Company’s supply lines, the Company also purchases carefully curated cannabis to match its consumers’ demands and expectations.
 
The following table describes the Canadian Facilities:

Facility
Location
Description
Manitou Facility
Ontario
Flagship 32,050 square metre facility, with approximately 4,340 square metre of cultivation space
Trillium Facility
Ontario
Approximately 1,400 square metre processing and cultivation facility
Sublime Facility
Quebec
Approximately 930 square metre cultivation and storage facility. This facility has been sold as part of the Canadian Restructuring. For more information, see “Corporate Highlights and Events – Subsequent Events.
Highland Facility
Nova Scotia
Approximately 530 square metre cultivation and storage facility. Although cannabis cultivation has been halted at this facility as part of the Canadian Restructuring, the facility continues to be utilized for packaging and storage.

13

Management’s Discussion and Analysis
Following the sale of Sublime in August 2022, TJAC continues to operate the Manitou Facility and Trillium Facility and the Highland Facility is operated by Highland. The Canadian Facilities are authorized to cultivate and process cannabis pursuant to their Health Canada-issued licenses (the “TJAC Licenses” and the “MYM License”, respectively), however, only the Trillium Facility and the Highland Facility hold licenses to sell cannabis on a non-B2B basis.
 
Germany
 
The Company continues to expand its presence in the German market by forging partnerships with pharmacies and distributors across the country and developing Adjupharm and the Logistics Centre as the Company’s European hub. Adjupharm sources its supply of medical cannabis for the German market from various EU-GMP certified European and Canadian suppliers. The Logistics Centre upgraded Adjupharm’s production technology and increased its storage capacity to accommodate its anticipated growth. The Company is also focused on enabling exporting products into Germany from its Canadian Facilities, which will offer Adjupharm a reliable long-term source of supply with minimal risks inherent in the supply chain.
 
Adjupharm currently holds wholesale, narcotics handling, manufacturing, procurement, storage, distribution, and import/export licenses granted to it by the applicable German regulatory authorities (the “Adjupharm Licenses”).
 
NEW PRODUCT OFFERINGS
 
Between our various geographies, the strategy for new products varies given that each market is at a different stage of development with respect to regulatory regimes, patient and customer preferences and adoption rates.
 
Israel

In conjunction with its Israeli cultivation partners growing cannabis in Israel, the Company is also importing premium cannabis from its Canadian Facilities and third-party suppliers. Canadian indoor-grown cannabis commands a premium to the Israeli consumer.
In Q2 2022, the Company expanded the Craft collection and launched the Cherry Crasher cannabis strain along with Watermelon Z with additional products expected to join the Company’s Israeli medical cannabis product portfolio later this year like Strawnana, Lemon Rocket and Diesel Drift.


The company will also launch pre-rolls of its most successful and well-known strain Roma® for the first time.

The WAGNERS brand launched in Israel in Q1 2022, with premium indoor-grown cannabis from the Canadian Facilities. For the first time in the Israeli market, the WAGNERS brand introduced premium, imported, indoor-grown flower at a competitive price point, which is due in large part to the Group’s vertically integrated global supply chain reducing costs across the chain.

14

Management’s Discussion and Analysis
The WAGNERS brand currently offers its Cherry Jam and Dark Helmet products in Israel with additional products expected to launch later in 2022.
 
 
Canada
 
The Company has amassed a portfolio of cannabis strains through the MYM Transaction and is regularly evaluating and bringing new strains to market.
 
WAGNERS launched new strains in Q2 2022: Tiki Rain, Rainforest Crunch, Golden Ghost OG and Turpy Slurpy as well as Sticky Black Hash in a 2g format. In Q3 2022, the Company plans to launch additional offerings, including Stone Sour and Forbidden RNTZ dried flower and pre-rolls as well as Cherry Jam and Pink Bubba pocket rockets in an infused pre-roll format (3 x 0.5g).

 
In Q3 2022, in addition to its White Lightning pre-rolls, Highland plans to launch two new pre-roll SKUs in Ontario, for a total of three, and continue its rollout of its Frostbite, Space Jagger and Leviathan strains on a national level, with the exception of the province of Quebec.
 
In Q3 2022, the Company’s distributed brand, Dymond Concentrates, is expected to bring to market varieties of infused products including pre-rolls and milled flower featuring strains such as Dymond Crown OG, Lemosa and Face Mntz.
15

Management’s Discussion and Analysis
 



Germany
 
The evolution and expansion of our portfolio shows our commitment to German physicians and patients to provide the best available strains in the global cannabis market and the opportunity to tailor treatments for each individual medical cannabis patient.
 
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Management’s Discussion and Analysis
CORPORATE HIGHLIGHTS AND EVENTS
 
KEY HIGHLIGHTS FOR THE QUARTER ENDED JUNE 30, 2022
 
In Q2 2022, the Company continued to execute on its 2021 strategy by integrating the strategic acquisitions completed in Q1 2022 and focusing on disciplined spending throughout the Group while implementing cost efficiencies through vertical integration. The Company’s key highlights and events for the three months ended June 30, 2022 include:
 
Closure of Sde Avraham Farm in Israel
 
At the end of Q1 2022, the Company outlined new strategic imperatives designed to enhance organizational efficiency and reduce operating costs while further responding to the increased demand for premium, indoor-grown Canadian cannabis from Israeli consumers. As part of these changes, Focus decided to close the Focus Facility. Focus has commercial agreement with IM Cannabis to distribute its production under the IMC brand. The closure of the Focus Facility was completed in Q2 2022 and allows the Company to better leverage its fully licensed import-export supply chain and focus on importing premium and ultra-premium products from its subsidiaries in Canada and other leading Canadian suppliers. IM Cannabis will continue to support the cultivation sector in Israel by concentrating on purchasing from third-party cultivation facilities in Israel that have advanced technological greenhouses, cultivate its genetics at third-party cultivation facilities in Israel and will rely on its existing inventory of proprietary genetics.
 
Biome Grow Inc. Default
 
On April 4, 2022, the Company issued a Notice of Event of Default and Acceleration (the “Notice of Default”) to Biome Grow Inc. (the “Guarantor”) and its subsidiary, Cultivator Catalyst Corp. (the “Borrower” together with the Guarantor, the “Obligors”), for a total outstanding principal plus accrued and unpaid interest of approximately $2,680 (the “Biome Loan”). The Company issued the Notice of Default after several failed attempts to engage the Obligors regarding an extension and repayment of the Biome Loan. On April 20, 2022, the Company issued a demand letter to the Obligors seeking immediate payment, along with a Notice to Enforce Security pursuant to section 244 of the Bankruptcy and Insolvency Act (Canada). On May 3, 2022, MYM filed an application with the Superior Court of Justice in Ontario (the “Superior Court”) to appoint a receiver to take control of the Obligors’ assets, including the security, to effect repayment of the Biome Loan. The Biome Loan and related security agreements were entered into in July 2020, approximately one year prior to the Company’s acquisition of MYM. As part of the Biome Loan, the Obligors agreed to repay all outstanding principal and accrued and unpaid interest no later than January 31, 2022. The amount of the Biome Loan and interest payable is secured by assets held in escrow by the Obligors pursuant to a general security agreement (the “Collateral”).
 
On May 12, 2022, the Company applied to and received from the Superior Court an interim order to, among other things, freeze the assets of the Obligors including the assets, which comprise MYM’s Collateral for the Biome Loan. MYM has applied to the Superior Court, which granted MYM’s request for the receivership of the assets of the Obligors and has scheduled an in-person hearing for the receivership application on September 12, 2022.
17

Management’s Discussion and Analysis
Adjupharm EU-GMP licence
 
On May 24, 2022, and following the completion of the Logistics Centre, German regulatory authorities issued extended EU-GMP licence for the Adjupharm. This revised EU-GMP permits Adjupharm to engage in additional production, cannabis testing and release activities. It allows Adjupharm to repackage of bulk cannabis, to perform stability studies and offer such services to third parties.
 
SUBSEQUENT EVENTS
 
NASDAQ Compliance Notice
 
On July 13, 2022, the Company received written notification (the “Notification Letter”) from The Nasdaq Stock Market LLC that the Company is not in compliance with the minimum bid price requirement set forth in the rules for continued listing on NASDAQ (the “Listing Rules”). The Notification Letter does not impact the Company’s listing on NASDAQ at this time. In accordance with the Listing Rule, the Company has 180 calendar days, or until January 9, 2023, to regain compliance with the Listing Rules. To regain compliance, the Common Shares must have a closing bid price of at least US$1.00 for a minimum of 10 consecutive business days. In the event the Company does not regain compliance by January 9, 2023, the Company may be eligible for additional time to regain compliance or may face delisting. The Company is currently formulating a plan to regain compliance of the minimum bid price requirements within the allowable timeframe as per the Nasdaq Listing Rules.
 
The Company’s common shares are also listed on the CSE and the Notification Letter does not affect the Company’s compliance status with such listing.
 
Canadian Restructuring
 
In Q2 2022, the Company commenced a restructuring plan in Canada as part of its disciplined approach to spending and implementing cost efficiencies. On August 5, 2022, as part of the Canadian Restructuring, the Company entered into an agreement to sell all of the issued and outstanding shares of Sublime on an “as-is, where is” basis to a group of purchasers that included current and former members of the Sublime management team for aggregate proceeds of approximately $100 less working capital adjustments, for a final net purchase price of $89 (the “Sublime Transaction”). The Sublime Transaction included the sale of the Sublime Facility lease obligation and Sublime’s related operations. The transaction constituted a “related party transaction” within the meaning of Multilateral Instrument 61-101 – Take-Over Bids and Special Transactions (“MI 61-101”). Pursuant to Sections 5.5(a) and 5.7(1)(a) of MI 61-101, the transaction is exempt from the formal valuation and minority shareholder approval requirements of such instrument. For more information, see “Strategy in Detail – Geographies and New Markets – Canada” and Transactions with Related Parties”.
 
The Company will continue to support the Canadian Facilities and its Israeli and German operations by purchasing cannabis from world-leading cannabis suppliers and third-party supply partners.
18

Management’s Discussion and Analysis
REVIEW OF FINANCIAL PERFORMANCE
 
FINANCIAL HIGHLIGHTS
 
Below is the analysis of the changes that occurred for the three and six months ended June 30, 2022 with further commentary provided below.
 
   
For the six months
ended June 30,
   
For the three months
ended June 30,
   
For the Year ended December 31,
 
   
2022
   
2021
   
2022
   
2021
   
2021
 
Net Revenues
 
$
47,390
   
$
19,879
   
$
23,821
   
$
11,112
   
$
54,300
 
Gross profit before fair value impacts in cost of sales
 
$
11,967
   
$
5,229
   
$
5,613
   
$
602
   
$
11,882
 
Gross margin before fair value impacts in cost of sales (%)
   
25
%
   
26
%
   
24
%
   
5
%
   
22
%
Operating Loss
 
$
(30,207
)
 
$
(12,422
)
 
$
(18,658
)
 
$
(10,717
)
 
$
(38,389
)
Loss
 
$
(29,719
)
 
$
(374
)
 
$
(18,978
)
 
$
(5,089
)
 
$
(18,518
)
Loss per share attributable to equity holders of the Company – Basic   (in CAD)
 
$
(0.40
)
 
$
-
   
$
(0.27
)  
$
(0.10
)
 
$
(0.31
)
Loss per share attributable to equity holders of the Company - Diluted (in CAD)
 
$
(0.47
)
 
$
(0.28
)
 
$
(0.30
)  
$
(0.23
)
 
$
(0.66
)

   
For the Six Months
Ended June 30,
   
For the Three months
ended June 30,
   
For the Year ended December 31,
 
   
2022
   
2021
   
2022
   
2021
   
2021
 
Average net selling price of dried flower (per Gram)
 
$
5.95
   
$
4.33
   
$
5.72
   
$
3.92
   
$
4.90
 
Average net selling price of other cannabis products (per Gram)1
 
$
6.53
   
$
3.68
   
$
6.84
   
$
3.18
   
$
4.70
 
Quantity harvested and trimmed (in Kilograms)2
   
2,350
     
1,282
     
606
     
1,151
     
4,770
 
Quantity of other cannabis products sold (in Kilograms)1
   
1,143
     
203
     
642
     
158
     
1,033
 
Quantity of dried flower sold (in Kilograms)
   
6,245
     
3,028
     
3,210
     
1,842
     
8,410
 

Notes:
1.
Cannabis selling prices in the Canadian market are characterized by lower selling prices than dried flowers in the Israeli and German market.
2.
Including other cannabis products such as Concentrates, Kief, Hash and Pre-rolls.
3.
Harvested flowers, after trimming and ready for manufacturing.
 
19

Management’s Discussion and Analysis
The Overview of Financial Performance includes reference to “Gross Margin”, which is a non-IFRS financial measure that the Company defines as the difference between revenue and cost of revenues divided by revenue (expressed as a percentage), prior to the effect of a fair value adjustment for inventory and biological assets. For more information on non-IFRS financial measures, see the “Non-IFRS Financial Measures” and “Metrics and Non-IFRS Financial Measures” sections of the MD&A.
 
OPERATIONAL RESULTS
 
In each of the markets in which the Company operates, the Company must navigate evolving customer and patient trends in order for it to continue to be competitive with other suppliers of medical cannabis products.
 
The Company believes that there are a number of key factors creating tailwinds to facilitate further industry growth. In Israel, the number of licensed medical patients continues to increase and currently stands at 116,570 as of July 2022. This figure is expected to continue growing in the coming years and may further benefit from regulatory change liberalizing the cannabis market in Israel. Moreover, the acquisitions of the Israeli Pharmacies positions IM Cannabis as a large distributor of medical cannabis in Israel. As the Israeli cannabis market has become increasingly competitive, the ability to import premium cannabis from Canada is a key determinant of the Company’s success in Israel.
 
In Canada, the adult-use recreational cannabis market is expected to grow from $1.13 billion in Q2 2022 ($4.5 billion annualized)8 to $6.7 billion in annual sales by 2026.9 The cannabis industry in Canada remains highly competitive and generally oversupplied, particularly in value products, and in part due to the ongoing viability of the illicit market.
 
The German medical cannabis market has been slower to develop due to the difficulty in medical patients accessing prescriptions and insurance reimbursements. The Company has, however, seen an increase in the number of patients paying out-of-pocket for medical cannabis products in Germany, which the Company believes is supportive of its business plan as it relies less on the need for patient’s insurance coverage for re-imbursement.
 
The newly elected coalition government in Germany has endorsed the legalization of adult-use cannabis. While no specific legislation has yet been tabled and any implementation is expected to take time, the Company believes that Germany has the potential to be the second largest federally legal, adult-use market in the world.
 
The Company’s outlook in Germany is further supported by its focus on the cultivation and distribution of premium and ultra-premium cannabis products exclusively, which the Company believes to be in the greatest demand in all of its markets. In comparison to other markets, the Company faces less competition in Germany and therefore is less likely to face significant price competition.
 

8 Based on HiFyre Data for period between October 1 – December 31, 2021.
9 BDSA, https://www.globenewswire.com/news-release/2021/09/21/2300624/0/en/BDSA-Reports-Global-Cannabis-Sales-Surge-41-YoY-in-2021-Will-Surpass-62-Billion-by-2026.html
20

Management’s Discussion and Analysis
REVENUES AND GROSS MARGINS
 
REVENUES
 
The revenues of the Group are primarily generated from sales of medical cannabis products to customers in Israel and Germany as well as adult-use recreational cannabis products to customers in Canada. The three reportable geographical segments in which the Company operates are Israel, Canada and Germany.
 
For the six months ended June 30:
 
   
Israel
   
Canada
   
Germany
   
Adjustments
   
Total
 
   
2022
   
2021
   
2022
   
2021
   
2022
   
2021
   
2022
   
2021
   
2022
   
2021
 
Revenues
 
$
24,206
   
$
9,807
   
$
21,686
   
$
3,778
   
$
1,498
   
$
6,294
   
$
-
   
$
-
   
$
47,390
   
$
19,879
 
Inter-segment revenues
 
$
-
   
$
-
   
$
2,481
   
$
-
   
$
-
   
$
-
   
$
(2,481
)
 
$
-
   
$
-
   
$
-
 
Total revenues
 
$
24,206
   
$
9,807
   
$
24,167
   
$
3,778
   
$
1,498
   
$
6,294
   
$
(2,481
)
 
$
-
   
$
47,390
   
$
19,879
 
Segment income (loss)
 
$
(9,986
)
 
$
(776
)
 
$
(15,880
)
 
$
(5,996
)
 
$
(2,009
)
 
$
(1,126
)
 
$
-
   
$
-
   
$
(27,875
)
 
$
(7,898
)
Unallocated corporate expenses
 
$
-
   
$
-
   
$
-
   
$
-
   
$
-
   
$
-
   
$
(2,332
)
 
$
(4,524
)
 
$
(2,332
)
 
$
(4,524
)
Total operating (loss) income
 
$
(9,986
)
 
$
(776
)
 
$
(15,880
)
 
$
(5,996
)
 
$
(2,009
)
 
$
(1,126
)
 
$
(2,332
)
 
$
(4,524
)
 
$
(30,207
)
 
$
(12,422
)
Depreciation & amortization
 
$
1,316
   
$
1,038
   
$
2,744
   
$
565
   
$
-
   
$
40
   
$
-
   
$
-
   
$
4,060
   
$
1,643
 
 
The consolidated revenues of the Group for the six months ended June 30, 2022 were attributed to the sale of medical cannabis products in Israel and Germany, as well as from the sale of adult-use recreational cannabis in Canada.
 

Revenues for the six months ended June 30, 2022 and 2021 were $47,390 and $19,879, respectively, representing an increase of $27,511 or 138%. Revenues for the three months ended June 30, 2022 and 2021 were $23,821 and $11,112, respectively, representing an increase of $12,709 or 114%. The increase in revenues is primarily attributed to the increase in the quantity of medical and recreational cannabis products sold, as well as from the higher average selling price per gram the Company realized from its portfolio of premium branded cannabis products in Israel and Canada. Additional increase derived from the Company’s organic growth and related synergies in the areas where it operates.

Revenues from the Israeli operation were attributed to the sale of medical cannabis through the Company’s agreement with Focus and the consolidation of revenues from the Company’s acquisition of the Israeli Pharmacies.

Revenues from the Company’s Canadian operation include revenues from the sale of adult-use recreational cannabis in Canada through the acquisitions of TJAC and MYM.

21

Management’s Discussion and Analysis

In Germany, Company revenues were attributed to the sale of medical cannabis through the Company’s subsidiary, Adjupharm.

Total dried flower sold for the six months ended June 30, 2022 was 6,245kg at an average selling price of $5.95 per gram compared to 3,028kg for the same period in 2021 at an average selling price of $4.33 per gram, derived mainly from the higher average selling price per gram the Company recognized through the acquisition of the Israeli pharmacies in Israel. Total dried flower sold for the three months ended June 30, 2022 was 3,210kg at an average selling price of $5.72 per gram compared to 1,842kg for the three months ended June 30, 2021 at an average selling price of $3.92 per gram.

The increase in revenues related to dried flower in the six and three months ended June 30, 2022 is attributable to deliveries made under the Focus’ sales agreements with pharmacies and revenues generated from Adjupharm, Trichome, MYM, and the Israeli subsidiaries.

Total other cannabis product sold for the six months ended June 30, 2022 was 1,143kg at an average selling price of $6.53 per gram as compared to 203kg at an average selling price of $3.68 per gram in the six months ended June 30, 2021. Total other cannabis product sold for the three months ended June 30, 2022 was 642kg at an average selling price of $6.84 per gram compared to $158 for the three months ended June 30, 2021 at an average selling price of $3.18 per gram. Other cannabis products include kief, hash and pre-rolls and are attributable to Trichome and MYM and the sales of the WAGNERS, Highland and Sublime brands in 2022.
 
COST OF REVENUES
 
Cost of revenues is comprised of cultivation costs, purchase of materials and finished goods, utilities, salary expenses and import costs, including the purchase of raw materials, production, product testing, shipping and sales related costs. At harvest, the biological assets are transferred to inventory at their fair value which becomes the deemed cost for the inventory. Inventory is later expensed to the cost of sales when sold. Direct production costs are expensed through the cost of sales.
 
The fair value of biological assets is categorized within Level 3 of the fair value hierarchy. The inputs and assumptions used in determining the fair value of biological assets include:
 
1.
Selling price per gram - calculated as the weighted average historical selling price for all strains of cannabis sold by the Group, which is expected to approximate future selling prices.
 
2.
Post-harvest costs - calculated as the cost per gram of harvested cannabis to complete the sale of cannabis plants post-harvest, consisting of the cost of direct and indirect materials, depreciation and labor as well as labelling and packaging costs.
 
3.
Attrition rate - represents the weighted average percentage of biological assets which are expected to fail to mature into cannabis plants that can be harvested.
 
4.
Average yield per plant - represents the expected number of grams of finished cannabis inventory which are expected to be obtained from each harvested cannabis plant.
 
5.
Stage of growth - represents the weighted average number of weeks out of the average weeks growing cycle that biological assets have reached as of the measurement date. The growing cycle is approximately 12 weeks.
 
22

Management’s Discussion and Analysis
The following table quantifies each significant unobservable input, and also provides the impact that a 10% increase/decrease in each input would have on the fair value of biological assets grown by the Company:
 

       
   
10% change as of
 
   
June 30, 2022
   
December 31, 2021
   
June 30, 2022
   
December 31, 2021
 
   
In CAD
   
In Thousands of CAD
 
Average selling price per gram of dried cannabis
 
$
3.61
   
$
3.64
   
$
186
   
$
296
 
Average post-harvest costs per gram of dried cannabis
 
$
0.76
   
$
1.16
   
$
41
   
$
140
 
Attrition rate
   
30
%
   
27
%
   
149
     
100
 
Average yield per plant (in grams)
   
40
     
47
     
144
     
228
 
Average stage of growth
   
48
%
   
47
%
   
139
     
212
 

Note:


1.
The cost of revenues for the six months ended June 30, 2022 and 2021 were $35,423 and $14,650, respectively, representing an increase of $20,773 or 142%. Cost of revenues for the three months ended June 30, 2022 and 2021 were $18,208 and $10,510, respectively, representing an increase of $7,698 or 73%.
 
Focus, Highland and TJAC expect net cost of revenues to vary from quarter to quarter based on the number of pre-harvest plants, after harvest plants, the strains being grown and technological progress in the trimming machines.
 
GROSS PROFIT
 
The Company’s formula for calculating gross profit includes:
 

production costs (current period costs that are directly attributable to the cannabis growing and harvesting process);
 

materials and finished goods purchase costs;
 

a fair value adjustment on sale of inventory (the change in fair value associated with biological assets that were transferred to inventory upon harvest); and
 

a fair value adjustment on growth of biological assets (the estimated fair value less cost to sell of biological assets as at the reporting date).
 
23

Management’s Discussion and Analysis
Gross profit also includes the net change in fair value of biological assets, inventory expensed and production costs. Biological assets consist of cannabis plants at various after-harvest stages which are recorded at fair value less costs to sell after harvest.
 
Gross profit for the six months ended June 30, 2022 and 2021 was $10,585 and $4,460, respectively, representing an increase of $6,125 or 137%. For the three months ended June 30, 2022 and 2021 gross profit (loss) was $4,015 and $(568), respectively, representing a decrease of $4,583 or (807%).
 
Gross profit included gains (losses) from unrealized changes in fair value of biological assets and realized fair value adjustments on inventory sold of $(1,382) and $(769) for the six months ended June 30, 2022 and 2021, respectively. Losses from unrealized changes in fair value of biological assets and realized fair value adjustments on inventory sold for the three months ended June 30, 2022 and 2021 were $(1,598) and $(1,170), respectively. Fair value adjustments were impacted primarily due to lower valuation to unrealized biological assets during the six months ended June 30, 2022.
 
In the six months ended June 30, 2022, the impact of global inflation on the Company resulted in higher than usual operating costs, and in particular higher costs of raw materials, shipping and transport services and the cost of hiring skilled labor to ensure the Company remains on track with scheduled manufacturing and regulatory milestones. There is no assurance that inflation will not continue to have similar impacts on the Company’s operations in Q3 and Q4 of 2022.
 
EXPENSES
 
GENERAL AND ADMINISTRATIVE
 
General and administrative expenses for the six months ended June 30, 2022 and 2021 were $20,226 and $12,388, respectively, representing an increase of $7,838 or 63%. For the three months ended June 30, 2022 and 2021, general and administrative expenses were $11,184 and $7,475, respectively, representing an increase of $3,709 or 50%.
 
The increase in the general and administrative expense is mainly attributable to the growing corporate activities in Israel and Canada following the Company’s acquisitions in 2021. The expenses derived mainly from professional services, legal fees and other consulting services. The general and administrative expenses are comprised mainly from salaries to employees in the amount of $5,263, professional fees in the amount of $3,909, depreciation and amortization in the amount of $1,920, impairment of indemnification asset in the amount of $3,817 and insurance costs in the amount of $1,521.
 
On April 6, 2022, Focus announced its decision, from March 30, 2022, to close the Sde Avraham cultivation farm in Israel and therefore the Company recorded restructuring expenses related to impairment of property, plant and equipment, biological assets and right of use asset and liabilities, in the total amount of $4,383.
 
In June 2022, the Company commenced the Canadian Restructuring, aimed at saving approximately $1,000 in quarterly cash expenses. The majority of the cost reductions are expected to occur in the third quarter of 2022, with full realization of the cost savings plan in the fourth quarter of 2022. As a result of the Canadian Restructuring, the Company recognized a restructuring expense of $121, related inventory write-offs of $192, impairment of tangible assets of $2,886, and impairment of intangible asset of $1,581. For more information, see “Strategy in Detail – Geographies and New Markets – Canada”.
24

Management’s Discussion and Analysis
SELLING AND MARKETING
 
Selling and marketing expenses for the six months ended June 30, 2022 and 2021 were $8,746 and $2,485, respectively, representing an increase of $6,261 or 252%. For the three months ended June 30, 2022, selling and marketing expenses were $5,026, compared to $1,296 for the three months ended June 30, 2021, representing an increase of $3,730 or 288%. The increase in the selling and marketing expenses was due mainly to the Company’s increased marketing efforts in Israel, brand launch in Germany, and increased distribution expenses relating to the growth in sales and consolidation of selling and marketing expenses of entities acquired in 2021. The increase in cost is also partially attributed to the rising costs of distribution, shipping and transport of the company’s products.
 
SHARE-BASED COMPENSATION
 
Share-based compensation expense for the six months ended June 30, 2022 and 2021 was $2,658 and $2,003, respectively, representing an increase $655 or 33%. For the three months ended June 30, 2022 and 2021, share-based compensation expense was $1,048 and $1,373, respectively, representing a decrease of $325 or 24%. The increase for the six months ended June 30, 2022 was mainly due to the grant of new incentive stock options (“Options”).
 
FINANCING
 
Financing income (expense), net, for the six months ended June 30, 2022 and 2021 was $(830) and $12,588, respectively, representing a decrease of $13,418 or 107%. For the three months ended June 30, 2022 and 2021, financing income (expense), net was $(1,385) and $5,665, respectively, representing a decrease of $7,050 or 124%. The change for the period was mainly due to the updated valuation of the Company’s Warrants. This change includes the non-cash financial expense related to the Biome Loan in the amount of $1,803 as well as other financial instruments, affected by the Company’s decreased share price, in the amount of $5,697 and $13,049, respectively.
 
NET INCOME/LOSS
 
Net loss for the six months ended June 30, 2022 and 2021 was $29,719 and $374, respectively, representing a net loss increase of $29,345 or 7,846%. For the three months ended June 30, 2022 and 2021, Net loss was $18,978 and $5,089 respectively, representing a net loss increase of $13,889 or 273%. The net loss increase related to factors impacting net income from operations described above, and financing income driven by revaluation of warrants and other financial instruments in the amount of $5,697, which were recorded against liability on the grant day and were re-evaluated at June 30, 2022 through profit or loss.
 
NET INCOME (LOSS) PER SHARE BASIC AND DILUTED
 
Basic loss per share is calculated by dividing the net profit attributable to holders of Common Shares by the weighted average number of Common Shares outstanding during the period. Diluted profit per Common Share is calculated by adjusting the earnings and number of Common Shares for the effects of dilutive warrants and other potentially dilutive securities. The weighted average number of Common Shares used as the denominator in calculating diluted profit per Common Share excludes unissued Common Shares related to Options as they are antidilutive. Basic Income (Loss) per Common Share for the six months ended June 30, 2022 and 2021 were $(0.40) and $nil per Common Share, respectively. For the three months ended June 30, 2022 and 2021 were $(0.27) and $(0.10) respectively.
 
Diluted Income (Loss) per Common Share for the six months ended June 30, 2022 and 2021 were $(0.47) and $(0.28) per Common Share, respectively. Diluted Income (Loss) per Common Share for the three months ended June 30, 2022 and 2021 were $(0.30) and $(0.23), respectively.
25

Management’s Discussion and Analysis
TOTAL ASSETS
 
Total assets as at June 30, 2022 were $255,305, compared to $287,388 as at December 31, 2021, representing a decrease of $32,083 or 11%. This decrease was primarily due to restructuring of the facilities in Sde Avraham and the Sublime Transaction leading to a depreciation of right-of-use assets and property plant and equipment in the amount of approximately $7,953. The additional decrease is attributed to the revaluation of other receivables in the amount of approximately of $3,818 and also by the translation of items denominated in NIS in the Company’s balance sheet.
 
INTANGIBLE ASSETS
 
On March 18, 2021, the Trichome Transaction was completed whereby the Company acquired all of the issued and outstanding securities of Trichome for a total Common Share consideration valued at approximately $99,028. Upon completion of the Trichome Transaction, the businesses of IM Cannabis and Trichome have been combined.
 

Through the Trichome Transaction, the Company recognized goodwill of approximately $67,269 and intangible assets, primarily attributed to the cultivation license, worth approximately $6,458 (based on a preliminary purchase price allocation). The goodwill arising on acquisition is attributed to the expected benefits from the synergies of the combination of the activities of the Company and Trichome, as well as value attributed to the assembled workforce, which is included in goodwill. The goodwill recognized is not expected to be deductible for income tax purposes.
 

The Company recognized the fair value of the assets acquired and liabilities assumed in the business combination according to a provisional measurement. The purchase consideration and the fair value of the acquired assets and liabilities may be adjusted within 12 months from the acquisition date. At the date of final measurement, adjustments are generally made by restating comparative information previously determined provisionally. As of the date of the Interim Financial Statements, a final valuation for the fair value of the identifiable assets acquired and liabilities assumed by an external valuation specialist had been obtained.
 
On July 9, 2021, the Company completed the MYM Transaction. As a result, the Company recognized goodwill of approximately $39,932 and intangible assets consisting of brand name and customer relationships worth approximately $17,200 (based on a preliminary purchase price allocation study). The goodwill arising on acquisition is attributed to the expected benefits from the synergies of the combination of the activities of the Company and MYM, as well as value attributed to the assembled workforce, which is included in goodwill. The goodwill recognized is not expected to be deductible for income tax purposes. As part of the closure of the Sublime Facility the Company recorded impairment of intangible assets in the amount of $1,581.
26

Management’s Discussion and Analysis

The Company recognized the fair value of the assets acquired and liabilities assumed in the business combination according to a provisional measurement. The purchase consideration and the fair value of the acquired assets and liabilities may be adjusted within 12 months from the acquisition date. At the date of final measurement, adjustments are generally made by restating comparative information previously determined provisionally. As of the date of the Interim Financial Statements, a final valuation for the fair value of the identifiable assets acquired and liabilities assumed by an external valuation specialist had yet been obtained.
 
INVESTMENT IN XINTEZA
 
On December 26, 2019, IMC Holdings entered into a share purchase agreement with Xinteza API Ltd. (“Xinteza”), a company with a unique biosynthesis technology, whereby the Company acquired, on an as-converted and fully diluted basis, 25.37% of Xinteza’s outstanding share capital, for consideration of US$1,700 (approximately $2,165 as of December 31, 2021) paid in several installments (the “Xinteza SPA”). As of June 30, 2022, the Company has paid all outstanding installments pertaining to the Xinteza SPA and currently holds 23.35% of the outstanding share capital of Xinteza on an as-converted and fully diluted basis. On February 24, 2022, IMC Holdings entered into a simple agreement for future equity with Xinteza, under which IMC Holdings paid US$100 (approximately $125), in exchange for right to certain shares of Xinteza.
 
TOTAL LIABILITIES
 
Total liabilities as of June 30, 2022 were $75,764, compared to $82,443 at December 31, 2021, representing a decrease of $6,679 or 8%. The decrease was mainly due to a decrease of $3,298 in purchase consideration payable, $2,737 in accrued expenses and $5,703 in Warrants, offset by an increase of $8,500 in bank loans and financial facilities and $1,211 in trade payables.
 
LIQUIDITY AND CAPITAL RESOURCES
 
For the six months ended June 30, 2022, the Company recorded revenues of $47,390. In addition, Company collected $335 in proceeds from the exercises of Options.
 
As at June 30, 2022, the Company had a working capital surplus of $9,757 to further support its liquidity, compared to working capital surplus of $29,955 as at December 31, 2021.
 
The Company can face liquidity fluctuations from time to time, resulting from delays in sales and slow inventory movements.
27

Management’s Discussion and Analysis
On May 14, 2021, the Company’s subsidiary, TJAC, entered into a revolving credit facility (the “Revolver”) for $5,000 with a private Canadian creditor. The Revolver has an initial term of 12 months that can be extended upon the mutual agreement of both parties. Per annum interest is equal to the greater of (i) 9.75% and, (ii) the Toronto Dominion Bank prime rate, plus 7.30%. The Revolver has a standby fee of 2.40% per annum, which is charged against the unused portion. Advanced amounts are secured against the assets of TJAC and Trichome, with Trichome providing a guarantee for the Revolver. To maintain the Revolver, TJAC must abide by certain financial covenants, such as the maintenance of a tangible net worth greater than $5,000 and a debt service coverage ratio of 2:1. On September 23, 2021, TJAC increased the limit on the Revolver from $5,000 to $7,500 and added Highland’s assets to the Revolver borrowing base. The increase will be used to finance TJAC and MYM’s receivables in order to manage the timing of cash flows. On October 18, 2021, TJAC and MYM increased the limit on the Revolver to $10,000. The increase will be used to finance TJAC and MYM’s receivables in order to manage the timing of cash flows. On March 29, 2022, the limit on the Revolver increased from $10,000 to $15,000 and was renewed for an additional 12 months.
 
In January 2022, Focus entered into a revolving credit facility with Bank Mizrahi (the “Mizrahi Facility”), which is guaranteed by certain Focus assets. Advances from the Mizrahi Facility will be used for working capital needs. The Mizrahi Facility has a total commitment of up to NIS 15,000 (approximately $6,000) and has a one-year term for on-going needs and 6-month term for imports and purchases needs. The Mizrahi Facility is renewable upon mutual agreement by the parties. The borrowing base available for draw at any time throughout the Mizrahi Facility and is subject to several covenants to be measured on a quarterly basis. The Mizrahi Facility bears interest of Israeli prime interest plus 1.5% (approximately 4.25% as of July 2022) per annum.
 
The Company believes that the generated cash flow from working capital in the different jurisdictions in which it operates, as well as future financing rounds and debt raises will meet all of its future capital requirements. In evaluating its capital requirements and the ability to fund the execution of its strategy, the Company believes it has adequate availability to meet its working capital and other operating requirements, fund growth initiatives and capital expenditures, settle its liabilities, and repay scheduled principal and interest payments on debt for at least the next twelve months.
 
The Company has ensured that it has access to public capital markets through its CSE and NASDAQ listings and continues to review and pursue selected external financing sources to ensure adequate financial resources. These potential sources include, but are not limited to, (i) obtaining financing from traditional or non-traditional investment capital organizations and (ii) obtaining funding from the sale of the Company’s securities. There can be no assurance that we will gain adequate market acceptance for our products or be able to generate sufficient positive cash flow to achieve our business plans. We expect to continue funding these purchases with our available cash and cash equivalents. Therefore, we are subject to risks including, but not limited to, our inability to raise additional funds through financings to support our continued development, including capital expenditure requirements, operating requirements and to meet our liabilities and commitments as they come due.
 
As at June 30, 2022, the Company had a working capital surplus of $9,757, compared to working capital surplus of $29,955 as at December 31, 2021. The decrease in working capital of $20,198 was primarily due to increase in inventory, trade and other receivables, offset by trade and other payables including purchase consideration payable. As of June 30, 2022, the Company had a cash balance of $5,861.
28

Management’s Discussion and Analysis
As at June 30, 2022, the Group’s financial liabilities consisted of accounts payable and other accounts payable which have contractual maturity dates within one year. The Group manages its liquidity risk by reviewing its capital requirements on an ongoing basis. Based on the Group’s working capital position at June 30, 2022, management considers liquidity risk to be low.
 
As at June 30, 2022, the Group has identified the following liquidity risks related to financial liabilities (undiscounted):
 
   
Less than one year
   
1 to 5 years
   
6 to 10 years
   
> 10 years
 
Contractual Obligations
 
$
33,550
   
$
11,638
   
$
14,042
     
-
 
 
The maturity profile of the Company’s other financial liabilities (trade payables, other account payable and accrued expenses, and warrants) as of June 30, 2022 are less than one year.
 

 
Payments Due by Period
 
Contractual Obligations
 
Total
   
Less than one year
   
1 to 3 years
   
4 to 5 years
   
After 5 years
 
Debt
 
$
30,516
   
$
30,162
   
$
354
   
$
-
   
$
-
 
Finance Lease Obligations
 
$
28,519
   
$
3,193
   
$
5,943
   
$
5,341
   
$
14,042
 
Operating Leases
 
$
74
   
$
74
   
$
-
   
$
-
   
$
-
 
Purchase Obligations1
 
$
-
   
$
-
   
$
-
   
$
-
   
$
-
 
Other Obligations2
 
$
121
   
$
121
   
$
-
   
$
-
   
$
-
 
Total Contractual Obligations
 
$
59,230
   
$
33,550
   
$
6,297
   
$
5,341
   
$
14,042
 

Notes:


1.
“Purchase Obligation” means an agreement to purchase goods or services that is enforceable and legally binding on the Company that specifies all significant terms, including: fixed or minimum quantities to be purchased; fixed, minimum or variable price provisions; and the approximate timing of the transaction.


2.
“Other Obligations” means other financial liabilities reflected on the Company’s statement of financial position.
 
The Interim Financial Statements have been prepared on the basis of accounting principles applicable to a going concern, which assumes that the Company will continue in operation for the foreseeable future and will be able to realize its assets and discharge its liabilities in the normal course of operations. The Interim Financial Statements do not include any adjustments to the amounts and classification of assets and liabilities that would be necessary should the Company be unable to continue as a going concern. Such adjustments could be material.
 
SHARE CAPITAL
 
The Company’s authorized share capital consists of an unlimited number of Common Shares without par value, 69,695,325 of which were issued and outstanding as at the date hereof.
29

Management’s Discussion and Analysis
The Common Shares confer upon their holders the right to participate in the general meeting with each Common Share carrying the right to one vote on all matters. The Common Shares also allow holders to receive dividends if and when declared and to participate in the distribution of surplus assets in the case of liquidation of the Company.
 
OTHER SECURITIES
 
As of June 30, 2022, the Company also has the following outstanding securities which are convertible into, or exercisable or exchangeable for, voting or equity securities of the Company: 4,574,828 Options, 550,000 restricted share units and 384,917 2019 Broker Compensation Options (as defined below), 3,043,478 2021 Offered Warrants (as defined below) and 33,731 unlisted warrants derived from the exercise of compensation options . For more information, see “Financial Background”.
 
FINANCIAL BACKGROUND
 
On October 11, 2019, the Company completed the Reverse Takeover Transaction, effected by way of a “triangular merger” between the Company, IMC Holdings and a wholly-owned subsidiary of the Company pursuant to Israeli statutory law.
 
In connection with the Reverse Takeover Transaction, the Company completed a private placement offering of 19,460,527 subscription receipts (each a “Subscription Receipt”) (on a pre-Share Consolidation (as defined below) basis) of a wholly-owned subsidiary of the Company at a price of $1.05 per Subscription Receipt for aggregate gross proceeds of $20,433. Upon completion of the Reverse Takeover Transaction, each Subscription Receipt was exchanged for one unit comprised of one (1) common share and one-half of one (1/2) warrant (each whole warrant, a “2019 Listed Warrant”). Each 2019 Listed Warrant was exercisable for one Common Share at an exercise price of $1.30 until October 11, 2021. A total of 9,730,258 2019 Listed Warrants were issued and listed for trading on the CSE under the ticker “IMCC.WT”. The 2019 Listed Warrants expired on October 11, 2021.
 
The Company also issued the agent who acted on its behalf in connection with the Reverse Takeover Transaction, a total of 1,199,326 2019 Broker Compensation Options (the “2019 Broker Compensation Options”). Following the Share Consolidation, the 2019 Broker Compensation Options were adjusted to require four 2019 Broker Compensation Options to be exercised for one underlying unit at an adjusted exercise price of $4.20, with each unit exercisable into one Common Share and one-half of one Common Share purchase warrant (the “2019 Unlisted Warrants”). Following the Share Consolidation, the 2019 Unlisted Warrants were adjusted to require four 2019 Unlisted Warrants to be exercised for one Common Share at an adjusted exercise price of $5.20. The 2019 Broker Compensation Options and the 2019 Unlisted Warrants will expire on August 30, 2022.
 
On May 7, 2021, the Company completed an offering (the “2021 Offering”) for a total of 6,086,956 shares (the “2021 Offered Shares”) and 3,043,478 Common Share purchase warrants (the “2021 Offered Warrants”). Each 2021 Offered Warrant is exercisable for one (1) Common Share at an exercise price of US$7.20 for a term of 5 years from the date of closing of the 2021 Offering.
 
The Company also issued a total of 182,609 broker compensation options (the “2021 Broker Compensation Options”) to the agents who acted on its behalf in connection with the 2021 Offering. Each 2021 Broker Compensation Option is exercisable for one (1) Common Share at an exercise price of US$6.61, at any time following November 5, 2021 until November 5, 2024. There are 182,609 2021 Broker Compensation Options outstanding.
30

Management’s Discussion and Analysis
For the six months ended June 30, 2022 and 2021, the Company recognized a revaluation gain (loss) of $nil and $(16,540), respectively. For the three months ended June 30, 2022 and 2021, the Company recognized a revaluation gain (loss) of $nil and $(14,107) in the consolidated statement of profit or loss and other comprehensive income, in which the unrealized gain is included in finance income (expense).
 
As of June 30, 2022, and 2021, there were 3,043,478 and 3,043,478 2021 Offered Warrants outstanding, respectively, re-measured by the Company, using the Black-Scholes pricing model, in the amount of $3,347 and $11,415, respectively. For the three and six months ended June 30, 2022 and 2021, the Company recognized the revaluation gain (loss) in the consolidated statement of profit or loss and other comprehensive income, in which the unrealized gain is included in finance income (expense).
 
OPERATING, FINANCING AND INVESTING ACTIVITIES
 
The following table highlights the Company’s cash flow activities for the three and six months ended June 30, 2022 and 2021 and year ended December 31, 2021:
 
   
For the Six Months
Ended June 30,
   
For the three months
ended June 30,
   
For the Year ended December 31,
 

 
2022
   
2021
   
2022
   
2021
   
2021
 
Net cash provided by (used in):
                             
   Operating activities
 
$
(10,930
)
 
$
(23,011
)
 
$
(1,487
)
 
$
(15,220
)
 
$
(34,372
)
   Investing activities
 
$
(639
)
 
$
4,071
   
$
(307
)
 
$
4,620
   
$
(9,012
)
   Financing activities
 
$
7,121
   
$
43,521
   
$
1,758
   
$
43,051
   
$
48,731
 
   Effect of foreign exchange
 
$
(3,594
)
 
$
584
   
$
(4,418
)
 
$
347
   
$
(329
)
Increase (Decrease) in cash
 
$
(8,042
)
 
$
25,165
   
$
(4,454
)
 
$
32,798
   
$
5,018
 
 
Operating activities used cash of $10,930 and $23,011 for the six months ended June 30, 2022 and 2021, respectively. For the three months ended June 30, 2022 and 2021, operating activities used cash of $1,487 and $15,220, respectively. This variance is primarily due to increase in the business activities of the Company including corporate expenses for salaries, professional fees and marketing expenses in Israel, Germany and Canada. In the six months ended June 30, 2022, cash was predominantly used to expand the Company’s Canadian and Israeli operations.
 
Investing activities used cash of $639 and $(4,071) for the six months ended June 30, 2022 and 2021, respectively. For the three months ended June 30, 2022 and 2021, investing activities used cash of $307 and $)4,620(, respectively. Cash was used to enhance production through the purchase of equipment mainly for Highland and TJAC in the amount of $1,076 and was offset by repayment of loan receivable in the amount of $350.
 
Financing activities used cash of $7,121 and $43,521 for the six months ended June 30, 2022 and 2021, respectively. For the three months ended June 30, 2022 and 2021, financing activities used cash of $1,758 and $43,051, respectively. Most of the cash was derived from receipt of loans during the six months ended June 30, 2022 in the amount of $8,871 offset by payment of lease in the amount of $1,581.
31

Management’s Discussion and Analysis
SELECTED ANNUAL INFORMATION
 
For the year ended
 
December 31,
2021
   
December 31,
2020
 
Revenues
 
$
54,300
   
$
15,890
 
Net Loss
 
$
(18,518
)
 
$
(28,734
)
Basic net income (Loss) per share:
 
$
(0.31
)
 
$
(0.74
)
Diluted net income (Loss) per share:
 
$
(0.66
)
 
$
(0.74
)
Total assets
 
$
287,388
   
$
38,116
 
Total non-current liabilities
 
$
31,216
   
$
19,237
 
 
SUMMARY OF QUARTERLY RESULTS
 
 
For the three months ended
 
June 30,
2022
   
March 31,
2022
   
December 31,
2021
   
September 30,
2021
 
Revenues
 
$
23,821
   
$
23,569
   
$
20,028
   
$
14,393
 
Net income (Loss)
 
$
(18,978
)
 
$
(10,741
)
 
$
(12,488
)
 
$
(5,656
)
Basic net income (Loss) per share:
 
$
(0.27
)
 
$
(0.14
)
 
$
(0.19
)
 
$
(0.06
)
Diluted net loss per share:
 
$
(0.30
)
 
$
(0.17
)
 
$
(0.19
)
 
$
(0.18
)
                                 
For the three months ended
 
June 30,
2021
   
March 31,
2021
   
December 31,
2020
   
September 30,
2020
 
Revenues
 
$
11,112
   
$
8,767
   
$
4,900
   
$
5,893
 
Net income (Loss)
 
$
(5,089
)
 
$
4,715
   
$
(19,976
)
 
$
738
 
Basic net income (Loss) per share:
 
$
(0.10
)
 
$
0.11
   
$
(0.5
)
 
$
0.004
 
Diluted net income (Loss) per share:
 
$
(0.23
)
 
$
(0.06
)
 
$
(0.5
)
 
$
0.004
 
 
The Company has consistently increased revenues on a quarterly basis as a result of the Group’s acquisition strategy and its organic growth. While revenues increased, net income (loss) was effected by the Company’s rapid growth which included acquisitions fees, integration costs, costs related to the Company’s NASDAQ listing in Q1 2021 and fees related to the 2021 Offering.
32

Management’s Discussion and Analysis
METRICS AND NON-IFRS FINANCIAL MEASURES
 
This MD&A makes reference to certain non-IFRS financial measures including “Gross Margin”, “EBITDA”, and “Adjusted EBITDA”. These measures are not recognized measures under IFRS and do not have a standardized meaning prescribed by IFRS and are therefore unlikely to be comparable to similar measures presented by other companies. Rather, these measures are provided as additional information to complement those IFRS measures by providing further understanding of our results of operations from management’s perspective. Accordingly, these measures should neither be considered in isolation nor as a substitute for analysis of our financial information reported under IFRS.
 
Management defines Gross Margin as the difference between revenue and cost of goods sold divided by revenue (expressed as a percentage), prior to the effect of a fair value adjustment for inventory and biological assets. Management defines EBITDA as income earned or lost from operations, as reported, before interest, tax, depreciation and amortization. Adjusted EBITDA is defined as EBITDA, adjusted by removing other non-recurring or non-cash items, including the unrealized change in fair value of biological assets, realized fair value adjustments on inventory sold in the period, share-based compensation expenses, and revaluation adjustments of financial assets and liabilities measured on a fair value basis. Management believes that Adjusted EBITDA is a useful financial metric to assess its operating performance on a cash adjusted basis before the impact of non-recurring or non-cash items.
 
The non-IFRS financial measures can provide investors with supplemental measures of our operating performance and thus highlight trends in our core business that may not otherwise be apparent when relying solely on IFRS measures. We also believe that securities analysts, investors and other interested parties frequently use non-IFRS financial measures in the evaluation of issuers. Our management also uses these non-IFRS financial measures in order to facilitate operating performance comparisons from period to period, to prepare annual operating budgets and forecasts and to determine components of management compensation. As required by Canadian securities laws, we reconcile these non-IFRS financial measures to the most comparable IFRS measures.
 
GROSS MARGIN
 
Six months ended
 
June 30, 2022
   
June 30, 2021
 
             
Net Revenue
 
$
47,390
   
$
19,879
 
Cost of sales
 
$
35,423
   
$
14,650
 
Gross profit before FV adjustments
 
$
11,967
   
$
5,229
 
Gross margin before FV adjustments
   
25
%
   
26
%
 
33

Management’s Discussion and Analysis
EBITDA AND ADJUSTED EBITDA
 
   
For the Six Months ended
June 30,
   
For the Three Months ended
June 30,
   
For the Year ended December 31,
 
   
2022
   
2021
   
2022
   
2021
   
2021
 
Operating Loss
 
$
(30,207
)
 
$
(12,422
)
 
$
(18,658
)
 
$
(10,717
)
 
$
(38,389
)
Depreciation & Amortization
 
$
4,060
   
$
1,643
   
$
2,223
   
$
1,258
   
$
6,004
 
EBITDA
 
$
(26,147
)
 
$
(10,779
)
 
$
(16,435
)
 
$
(9,459
)
 
$
(32,385
)
IFRS Biological assets fair value adjustments, net
 
$
1,382
   
$
769
   
$
1,598
   
$
1,170
   
$
1,586
 
Share-based payments
 
$
2,658
   
$
2,003
   
$
1,048
   
$
1,373
   
$
7,471
 
Costs related to the NASDAQ listing
 
$
-
   
$
1,261
   
$
-
   
$
1,139
   
$
1,296
 
Restructuring cost
 
$
9,162
   
$
-
   
$
5,415
   
$
-
   
$
-
 
Other non-recurring costs
 
$
3,817
   
$
-
   
$
3,750
   
$
-
   
$
-
 
Adjusted EBITDA (Non-IFRS)1
 
$
(9,128
)
 
$
(6,746
)
 
$
(4,624
)
 
$
(5,777
)
 
$
(22,032
)

The Company’s Adjusted EBITDA for the six months ended June 30, 2022 decreased primarily due to the general and administrative costs mainly attributable to the growing corporate activities in Israel, Canada, and Germany, professional services derived from legal fees and other consulting services, salaries to employees and increased insurance costs upon listing on NASDAQ.
 
CONTINGENT LIABILITIES AND COMMITMENTS
 
RENTAL LIABILITIES
 
The table below summarizes the maturity profile of the Group’s lease liabilities based on contractual undiscounted payments (including interest payments):
 
June 30, 2022:
 
   
Less than one year
   
1 to 5 years
   
6 to 10 years
   
>10 years
 
Lease liabilities
 
$
3,193
   
$
11,284
   
$
14,042
     
-
 

June 30, 2021:
 
   
Less than one year
   
1 to 5 years
   
6 to 10 years
   
>10 years
 
Lease liabilities
 
$
198
   
$
298
   
$
574
     
-
 

The maturity profile of the Company’s other financial liabilities with liquidity risk (trade payables, other account payable and accrued expenses) as of June 30, 2022 and 2021, are less than one year.
34

Management’s Discussion and Analysis
LITIGATION AND REGULATORY PROCEEDINGS
 
CLASS ACTION T.Z. 35676-08-19 TEL AVIV - JAFFA DISTRICT COURT
 
On August 19, 2019, a cannabis consumer (the “Applicant”) filed a motion for approval of a class action to Tel Aviv - Jaffa District Court (the “Motion”) against 17 companies (the “Parties”) operating in the field of medical cannabis in Israel, including Focus. The Applicant’s argument is that the Parties did not accurately mark the concentration of active ingredients in their products. The personal suit sum for each class member stands at NIS 15,585 and the total amount of the class action suit is estimated at NIS 685,740,000. On June 2, 2020, the Parties submitted their response to the Motion. The Parties argue in their response that the threshold conditions for approval of a class action were not met, since there is no reasonable possibility that the causes of action in the Motion will be decided in favor of the class group. On July 3, 2020 the Applicant submitted his response to the Parties’ response. On July 5, 2020 the Applicant was absent from the hearing. As a result, on July 23, 2020 the Parties filed an application for a ruling of expenses which received a response from the Applicant on August 12, 2020, asking to decline this request. On September 29, 2020 the court ruled that the Applicant would pay the Parties’ expenses amount of NIS 750. On July 14, 2021 a prehearing was held. The court recommended the parties negotiate independently to avoid litigation, and if negotiations fail, then to begin mediation proceedings. The parties agreed to follow the court’s recommendations. Negotiations between the parties have not yet commenced. On November 3, 2021 the court ruled the parties will file an update regarding the mediation procedure, in 30 days. The parties conducted unsuccessful negotiations and are now waiting for a court decision regarding the continuation of the proceedings. On March 14, 2022, the Applicant filed a request to amend the application for approval of a class action, and the judge disqualified herself from hearing the case. As a result, the case was redirected. The response to the amendment of the application for approval of a class action by the Parties was filed on June 21, 2022. A preliminary hearing is scheduled for October 6, 2022.
 
Due to the current preliminary state of the litigation process and based on the opinion of legal counsel to Focus, the Company’s management believes that it is not reasonably possible to assess the outcome of the proceeding. Therefore, no provision has been recorded in respect thereof.
 
SUPREME COURT OF JUSTICE 2335/19 AND 8249/2On March 2019 a petition was filed to the Supreme Court of Israel by the Medical Cannabis Association against the Israeli Ministry of Health (“MOH”) regarding the new regulatory framework of the cannabis market (the “Petition”). Subsequently, additional 10 respondents joined the Petition.
 
On October 6, 2019, Focus received a decision regarding the Petition, concerning the new regulatory framework of the cannabis market and demanding that the court resolve as follows:
 

that the MOH immediately suspend the implementation of the new regulation that harms, disproportionally, the medical cannabis patients;
 

that the implementation of the new regulation, as is, would cause violation of constitutional rights of the medical cannabis patients; and
 
35

Management’s Discussion and Analysis

that the MOH amends the flaws of the new regulation, prior to becoming effective, and to establish new regulations regarding labeling and use of pesticides.
 
The decision provided for an interim injunction, extending the validity of patient licenses until the earlier of March 31, 2020 or 10 days after the date the MOH reaches a conclusion regarding the price control of medical cannabis products.
 
According to the decision, Focus was attached to the proceedings as a respondent. Accordingly, Focus filed its response to the petition on November 12, 2019. On March 8, 2020, the court decided to extend the validity of the interim injunction, so that the medical cannabis use licenses, which were extended under the decision, would continue to be valid until May 15, 2020, or 10 days after the price committee’s decision on the matter before it, whichever comes first, subject to another court decision. The court also decided that if a further extension of the period of the interim injunction is granted beyond May 15, 2020, to the extent required, it would be subject to medical surveillance by the attending physician, the details of which were to be included in the patient’s existing use license.
 
In light of several applications by the respondent represented by the state attorney’s office, for extension to file updated notice to the court, the interim injunction was extended on July 30, 2020, until and subject to other decision of the court.
 
On October 29, 2020, the respondents represented by the state attorney’s office filed an update notice stating that the appeals committee unanimously decided against imposing price controls on medical cannabis products and that the prices committee would hold a follow-up hearing in four months. The respondents also requested to update the court again in two months.
 
On November 25, 2020, the petitioner submitted their response to the respondents’ update.
 
On March 25, 2021, the respondents represented by the State Attorney’s Office filed an updating notice stating that the Prices Committee had come to a decision against imposing price controls on medical cannabis products. However, the Prices Committee announced that it will issue an RFI to the corporations engaged in the medical cannabis market and assess the market every six months. Following the aforementioned, the respondents represented by the State Attorney’s Office believe that the appeal should be rejected and the interim injunction should be canceled. On April 13, 2021, three of the respondents filed a response to the court, requesting to reject the appeal and to cancel the interim injunction.
 
On April 25, 2021, the petitioner filed a response to the update notice from March 25, 2021, objecting to the position of the respondents represented by the State Attorney’s Office, requesting the court to resolve as requested in the petition and grant the requested remedies to the petitioner. On July 6, 2021, the petitioner filed an urgent request to the court, to issue orders to the respondents represented by the State Attorney’s Office, to request information from corporations engaged in the medical cannabis market in order to continue the examination of the market, according to the Prices Committee’s announcement mentioned above, and requested the court reschedule the September 19, 2021 hearing date to an earlier date. The petitioner’s request was rejected by the court on July 7, 2021, and on September 19, 2021, a hearing was held. On November 16, 2021 the court ruled the motion will delete, and the interim injunction will be cancelled in 10 days. Following a request submitted by the petitioner, on November 15, 2021 the court determined the interim injunction will extend until March 1, 2022. Additional requests submitted for an extension of the interim order were denied. Following the aforementioned, the petition was denied.
36

Management’s Discussion and Analysis
On December 1, 2021 the Medical Cannabis Association filed a motion to Supreme Court of Justice of Israel for further hearing regarding the court ruling on 2335/19 as detailed above. The petitioner also submitted a request for an exemption from the obligation to pay a fee or provide deposit a deposit. On February 9, 2022 the petitioner submitted an urgent request for a ruling by the court as well as a request to extend the validity of the interim injunction, for at least three additional months. On February 24, 2022 the court overruled both the request for a further hearing in the petition, as well as and the request to extend the validity of the interim injunction. The motion was denied.
 
PLANNING AND CONSTRUCTION 66813-06-21 BEER SHEVA MAGISTRATE COURT
 
On July 11, 2021 the Company was informed that on June 30, 2021, a claim was filed to Beer Sheva Magistrate Court (the “Construction Proceedings”), by the municipal committee presiding over planning and construction in southern Israel against Focus, Focus’ directors and officers, including Oren Shuster and Rafael Gabay, and certain landowners, claiming for inadequate permitting for construction relating to the Focus Facility.
 
On December 6, 2021 the defendants filed a motion request for dismissal the indictment on the ground of defense of justice. The municipal committee filed its response and after that the defendants filed a response to the municipal committee’s response. As of the date of this letter no decision has yet been made on the application.
 
A hearing was initially set to December 1, 2021 but postponed to June 13, 2022 and further postponed to September 29, 2022 in order to allow the parties to negotiate towards a resolution. At this preliminary stage, based on the opinion of Focus’ legal counsel, Company management cannot assess the chances of the claim advancing or the potential outcome of the Construction Proceedings. Therefore, no provision has been recorded in respect thereof.
 
COVID-19 TEST KITS CLAIM, DISTRICT COURT OF STUTTGART
 
On November 19, 2021, Adjupharm filed a statement of claim (the “Claim”) to the District Court of Stuttgart (the “Court”) against Stroakmont & Atton Trading GmbH (“Stroakmont & Atton”), its shareholders and managing directors regarding a debt owed by Stroakmont & Atton to Adjupharm in an amount of approximately EUR 947,563 for COVID-19 test kits purchased by Stroakmont & Atton from Adjupharm in May 2021. The Claim was accepted on December 2, 2021. In January 2022, Stroakmont & Atton filed its statement of defence to the Court in which they essentially stated two main arguments for their defense:
 

1.
that the contractual partner of the Company is not the defendant, Stroakmont & Atton is not the real purchaser rather a company named Uniclaro GmbH.


2.
that the Company allegedly placed an order with Uniclaro GmbH for a total of 4.3 million Clongene COVID-19 tests, of which Uniclaro GmbH claims to have a payment claim against the Company for a partial delivery of 380,400 Clongene COVID-19 tests in the total amount of EUR 941,897.20. Uniclaro GmbH has assigned this alleged claim against the Company to Stroakmont & Atton Trading GmbH, and Stroakmont & Atton Trading GmbH has precautionary declared a set-off against the Company’s claim.

37

Management’s Discussion and Analysis
On March 22, 2022 Adjupharm filed a response to Stroakmont & Atton’s statement of defence and rejected both allegations with a variety of legal arguments and facts and also offered evidence to the contrary in the form of testimony from the witnesses in question.
 
The burden of proof for both allegations lies with the opponents and they offered evidences to the court in the form of testimony from certain witnesses. If the opponents succeed in proving both allegations to the court, the chances of winning the lawsuit will be considerably reduced. However, it will not be easy for the opponents to present evidence of these allegations.
 
On May 27, 2022, the conciliation hearing and main hearing were held. The Court ruled that the Company shall submit another writ by August 29, 2022. The Court also scheduled a pronouncement date for September 7, 2022, when the Court will enter a judgement or hold an evidentiary hearing with witnesses.
 
At this stage, the Company management cannot assess the chances of the claim advancing or the potential outcome of this these proceedings.
 
INITIATION OF PROCEEDINGS FOR LOAN REPAYMENT
 
On April 4, 2022, MYM issued a Notice of Default and on April 20, 2022, issued a Notice of Intent to Enforce Security pursuant to section 22 of the Bankruptcy and Insolvency Act (Canada) for the outstanding Biome Loan in the amount of $2.680, including accrued and unpaid interest, owing by the Obligors. MYM has applied to the Superior Court to appoint a receiver to take control of the Obligors’ assets, including MYM’s security that is held in escrow, to effect repayment of the Loan.
 
On May 12, 2022 the Company applied to and received from the Superior Court an interim order to, among other things, freeze the assets of the Obligors including the assets which comprise MYM’s Collateral for the Loan. MYM has applied to the Superior Court, which granted MYM’s request for the receivership of the assets of the Obligors and has scheduled an in-person hearing for the receivership application on September 12, 2022. For more information, see “Corporate Highlights and Events - Subsequent Events.
 
OFF-BALANCE SHEET ARRANGEMENTS
 
IM Cannabis had no off-balance sheet arrangements as at June 30, 2022.
 
TRANSACTIONS WITH RELATED PARTIES
 
Trichome, through a management service agreement, provided investment management services to the Trichome Financial Cannabis Private Credit LP (the “Fund”) during the year ended December 31, 2021. The Fund has not engaged in any activity in 2022.
 
Under the Focus Agreement, IMC Holdings retains an option with Messrs. Shuster and Gabay to re-acquire the sold interest in Focus at its sole discretion and in accordance with Israeli cannabis regulations. See “Legal and Regulatory – Restructuring” section of the MD&A.
38

Management’s Discussion and Analysis
The Company is a party to Indemnification Agreement with certain directors and officers of the Company and Trichome to cover certain tax liabilities, interest and penalties arising from the Trichome Transaction. See “Risk Factors - Tax Remittance” section of the MD&A.
 
On August 5, 2022, the Company sold the wholly owned subsidiary of TJAC, Sublime, to a group of purchasers that included current and former members of the Sublime management team for aggregate proceeds of $100 less working capital adjustments, for a final net purchase price of $89. The transaction constituted a “related party transaction” within the meaning of MI 61-101, however pursuant to Sections 5.5(a) and 5.7(1)(a) of MI 61-101, the transaction is exempt from the formal valuation and minority shareholder approval requirements of such instrument. For more information, see “Corporate Highlights and Events – Subsequent Events.
 
Other than the aforesaid transactions noted above, the Company had no other transactions with related parties outside of the Group except those pertaining to transactions with key management personnel and shareholders in the ordinary course of their employment or directorship. Transactions with related parties for the sale of Focus due to the restructuring process were adjusted in the Company’s consolidated financial statements following the application of IFRS 10. See the “Legal and Regulatory – Restructuring” section of the MD&A.
 
PROPOSED TRANSACTIONS
 
There are no proposed transactions as at the date of this MD&A that have not been disclosed.
 
CRITICAL ACCOUNTING ESTIMATES
 
In the process of applying the significant accounting policies, the Group has made the following judgments which have the most significant effect on the amounts recognized in the financial statements:
 
JUDGMENTS
 
Determining the fair value of share-based payment transactions
 
The fair value of share-based payment transactions is determined upon initial recognition by an acceptable option pricing model. The inputs to the model include share price, exercise price and assumptions regarding expected volatility, expected life of the share options and expected dividend yield.
 
Discount rate for a lease liability
 
When the Company is unable to readily determine the discount rate implicit in a lease in order to measure the lease liability, the Company uses an incremental borrowing rate. That rate represents the rate of interest that the Company would have to pay to borrow over a similar term and with similar security, the funds necessary to obtain an asset of similar value to the right-of-use asset in a similar economic environment. When there are no financing transactions that can serve as a basis, the Company determines the incremental borrowing rate based on its credit risk, the lease term and other economic variables deriving from the lease contract’s conditions and restrictions. The rates at which the Company can borrow will also vary based on the jurisdiction of the leased property, whether it be Israel, Germany, or Canada. In certain situations, the Company is assisted by an external valuation expert in determining the incremental borrowing rate.
39

Management’s Discussion and Analysis
ESTIMATES AND ASSUMPTIONS
 
The preparation of the financial statements requires management to make estimates and assumptions that have an effect on the application of the accounting policies and on the reported amounts of assets, liabilities, revenues and expenses. Changes in accounting estimates are reported in the period of the change in estimate.
 
The key assumptions made in the financial statements concerning uncertainties at the reporting date and the critical estimates computed by the Group that may result in a material adjustment to the carrying amounts of assets and liabilities within the next financial year are discussed below.
 
ASSESSMENT OF GOING CONCERN
 
The use of the going concern basis of preparation of the financial statements. At each reporting period, management assesses the basis of preparation of the financial statements. These financial statements have been prepared on a going concern basis in accordance with IFRS. The going concern basis of presentation assumes that the Company will continue its operations for the foreseeable future and be able to realize its assets and discharge its liabilities and commitments in the normal course of business.
 
In arriving at this determination, the Company has undertaken a thorough review of the Group’s cash flow forecast and potential liquidity risks. Cash flow projections have been prepared which show that the Group’s operations will be cash generative during the period of at least 12 months from the date of approval of the consolidated financial statements.
 
BIOLOGICAL ASSETS AND INVENTORY
 
In calculating the value of the biological assets and inventory, management is required to make several estimates, including estimating the stage of growth of the cannabis up to the point of harvest, harvesting costs, selling costs, average or expected selling prices and list prices, expected yields for the cannabis plants, and oil conversion factors. The valuation of work-in-process and finished goods also requires the estimate of conversion costs incurred, which become part of the carrying amount for the inventory. The Company must also determine if the cost of any inventory exceeds its net realizable value, such as cases where prices have decreased, or inventory has spoiled or has otherwise been damaged. See Note 4 of the Interim Financial Statements for further information.
 
BUSINESS COMBINATIONS
 
In determining the fair value of all identifiable assets acquired and liabilities assumed, the most significant estimates generally relate to contingent consideration and intangible assets. Management exercises judgment in estimating the probability and timing of when earn-outs are expected to be achieved, which is used as the basis for estimating fair value. Identified intangible assets are fair valued using appropriate valuation techniques which are generally based on a forecast of the total expected future net cash flows of the acquiree. Valuations are highly dependent on the inputs used and assumptions made by management regarding the future performance of these assets and any changes in the discount rate applied.
40

Management’s Discussion and Analysis
IMPAIRMENT OF PROPERTY, PLANT AND EQUIPMENT AND FINITE LIFE INTANGIBLE ASSETS
 
The Company assesses impairment of property, plant and equipment and finite life intangible assets when an impairment indicator arises (e.g., change in use or discontinued use, obsolescence or physical damage). When the asset does not generate cash inflows that are largely independent of those from other assets or group of assets, the asset is tested at the cash generating unit (“CGU”) level. In assessing impairment, the Company compares the carrying amount of the asset or CGU to the recoverable amount, which is determined as the higher of the asset or CGU’s fair value less costs of disposal and its value-in-use. Value-in-use is assessed based on the estimated future cash flows, discounted to their present value using a pre-tax discount rate that reflects applicable market and economic conditions, the time value of money and the risks specific to the asset. An impairment loss is recognized whenever the carrying amount of the asset or CGU exceeds its recoverable amount and is recorded in the consolidated statements of comprehensive loss.
 
IMPAIRMENT OF INTANGIBLE ASSETS WITH INDEFINITE LIFE AND GOODWILL
 
Goodwill and intangible assets with an indefinite life or not yet available for use are tested for impairment annually, and whenever events or circumstances that make it more likely than not that an impairment may have occurred, such as a significant adverse change in the business climate or a decision to sell or dispose all or a portion of a reporting unit. Finite life intangible assets are tested whenever there is an indication of impairment. Goodwill and indefinite life intangible assets are tested for impairment by comparing the carrying value of each CGU containing the assets to its recoverable amount. Goodwill is allocated to CGUs or groups of CGU’s for impairment testing based on the level at which it is monitored by management, and not at a level higher than an operating segment. Goodwill is allocated to those CGUs or groups of CGUs expected to benefit from the business combination from which the goodwill arose, which requires the use of judgment. An impairment loss is recognized for the amount by which the CGU’s carrying amount exceeds it recoverable amount. The recoverable amounts of the CGUs’ assets have been determined based on either fair value less costs of disposal or value-in-use method. There is a material degree of uncertainty with respect to the estimates of the recoverable amounts of the CGU, given the necessity of making key economic assumptions about the future. Impairment losses recognized in respect of a CGU are first allocated to the carrying value of goodwill and any excess is allocated to the carrying value of assets in the CGU. Any impairment is recorded in profit and loss in the period in which the impairment is identified. A reversal of an asset impairment loss is allocated to the assets of the CGU on a pro rata basis. In allocating a reversal of an impairment loss, the carrying amount of an asset shall not be increased above the lower of its recoverable amount and the carrying amount that would have been determined had no impairment loss been recognized for the asset in prior period. Impairment losses on goodwill are not subsequently reversed.
 
LEGAL CLAIMS
 
In estimating the likelihood of legal claims filed against certain entities of the Group, the Company’s management rely on the opinions of the respective legal counsel of each relevant entity of the Group. These estimations are based on each legal counsel’s best professional judgment, taking into account the stage of proceedings and legal precedents in respect of the different issues. Since the outcome of the claims may be determined in courts, the results could differ from these estimations.
41

Management’s Discussion and Analysis
DEFERRED TAX ASSETS
 
Deferred tax assets are recognized for unused carry-forward tax losses and deductible temporary differences to the extent that it is probable that taxable profit will be available against which the losses can be utilized. Significant management judgment is required to determine the amount of deferred tax assets that can be recognized, based upon the timing and level of future taxable profits, its source and the tax planning strategy.
 
VALUATION OF LOANS RECEIVABLE
 
For loans receivable measured at amortized cost or at Fair Value Through Profit or Loss (“FVTPL”) under IFRS 9 Financial Instruments (“IFRS 9”), judgment is used by the Company in determining the fair value of the loan at inception of the lending arrangement and at each reporting period. The fair value of the loan at any given point in time is calculated based on the present value of estimated future loan payments, discounted using an interest rate that would be charged by another market participant for a financing arrangement with similar characteristics. Judgment is used by the Company in determining what the interest rate would be for sourcing a similar financing arrangement in the market. This can lead to material fair value gains or losses on loans held at FVTPL.
 
DERECOGNITION AND MODIFICATION OF LOANS RECEIVABLE
 
The Company uses its judgment in determining whether the change in the terms of the lending arrangement qualifies as a derecognition of the loan or a modification of the loan under IFRS 9. Depending on the Company’s judgment, the manner in which the loan is treated, be it a modification or a settlement, can result in materially different results in interest revenue or other income. If there is a modification in a lending arrangement subsequent to initial recognition, the Company also reassesses the need to modify the expected credit loss associated with the loan.
 
SHARE-BASED PAYMENTS
 
The Company uses the Black-Scholes option pricing model in determining the fair value of Options issued to employees. In estimating fair value, the Company is required to make certain assumptions and estimates such as the expected life of the options, volatility of the Company’s future share price, the risk-free rate, future dividend yields and estimated forfeiture rates at the initial grant date.
 
ESTIMATED USEFUL LIVES AND DEPRECIATION/AMORTIZATION OF PROPERTY AND EQUIPMENT, AS WELL AS INTANGIBLE ASSETS
 
Depreciation and amortization of property and equipment, as well as intangible assets, are dependent upon estimated useful lives which are determined through the exercise of judgment. Estimated useful lives are assessed at the end of each reporting period for any changes in the expected life of the asset and consumption of economic benefits from the use of the asset. Amortization as well as depreciation commences when the asset is first put into use. The expected life of any intangible assets with a finite life are assessed at the end of each reporting period.
42

Management’s Discussion and Analysis
LEASES
 
Judgment is used in determining the value of the Company’s right-of-use assets and lease liabilities. The value determined for the Company’s right-of-use assets and lease liabilities can be materially different based on the discount rate selected to present value the future lease payments as well as the likelihood of the Company exercising extensions, termination, and/or purchase options. The discount rate used to present value the future lease payments over the life of the lease is based on the Company’s incremental borrowing rate at inception of the lease. This rate is determined by the Company using judgment.
 
In determining the value of the Company’s right-of-use assets and lease liabilities, the Company assesses future business plans to determine whether to include certain extension options noted in the lease agreement.
 
If there is no interest rate implicit in the lease agreement, the Company uses a discount rate that would be charged to a similar borrower, with similar risk characteristics, in a mortgage loan to purchase the leased facility. This discount rate is used to present value the future lease payments in determining the right-of-use asset and lease liability values at inception of the leases.
 
REVENUE RECOGNITION
 
Under IFRS 15 Revenue from Contracts with Customers, judgment is required in recognizing revenue when variable consideration is present in a contract. In certain supply agreements, the Company stands ready to accept returns on cannabis sales, indicating the possibility of variable consideration.
 
Judgment is used by the Company in determining which of the above two methods of revenue recognition should be used when recognizing revenue from cannabis sales. Moreover, estimates are used by the Company in determining the amount of revenue to recognize upon delivery and acceptance of cannabis inventory to a customer.
 
CHANGES IN ACCOUNTING POLICIES INCLUDING INITIAL ADOPTION
 
The Company’s significant accounting policies under IFRS are contained in the Interim Financial Statements (refer to Note 2 to the Interim Financial Statements). Certain of these policies involve critical accounting estimates as they require management to make particularly subjective or complex judgments, estimates and assumptions about matters that are inherently uncertain and because of the likelihood that materially different amounts could be reported under different conditions or using different assumptions.
 
The following new accounting standards applied or adopted during the twelve months ended December 31, 2021, had impact on the Annual Financial Statements:
 
IFRS 3, “BUSINESS COMBINATIONS”:
 
In October 2018, the IASB issued an amendment to the definition of a “business” in IFRS 3, “Business Combinations” (the “2018 Amendment”). The 2018 Amendment is intended to assist entities in determining whether a transaction should be accounted for as a business combination or as an acquisition of an asset.
43

Management’s Discussion and Analysis
The 2018 Amendment consists of the following:
 
1. Clarification that to meet the definition of a business, an integrated set of activities and assets must include, as a minimum, an input and a substantive process that together significantly contribute to the ability to create output.
 
2. Removal of the reference to the assessment whether market participants are capable of acquiring the business and continuing to operate it and produce outputs by integrating the business with their own inputs and processes.
 
3. Introduction of additional guidance and examples to assist entities in assessing whether the acquired processes are substantive.
 
4. Narrowing the definitions of “outputs” and “business” by focusing on goods and services provided to customers.
 
5. Introducing an optional concentration test that permits a simplified assessment of whether an acquired set of activities and assets is not a business.
 
The 2018 Amendment is to be applied prospectively to all business combinations and asset acquisitions for which the acquisition date is on or after the beginning of the first annual reporting period beginning on or after January 1, 2020, with earlier application permitted. The 2018 Amendment is not expected to have a material impact on the Company in the current or future reporting periods.
 
AMENDMENT TO IAS 1, “PRESENTATION OF FINANCIAL STATEMENTS”:
 
In January 2020, the IASB issued an amendment to IAS 1, “Presentation of Financial Statements” (the “2020 Amendment”) regarding the criteria for determining the classification of liabilities as current or non-current.
 
The 2020 Amendment includes the following clarifications:
 

What is meant by a right to defer settlement;
 

That a right to defer must exist at the end of the reporting period;
 

That classification is unaffected by the likelihood that an entity will exercise its deferral right; and
 

That only if an embedded derivative in a convertible liability is itself an equity instrument would the terms of a liability not impact its classification.
 
The 2020 Amendment is effective for annual periods beginning on or after January 1, 2023 and must be applied retrospectively.
 
The Company is evaluating the possible impact of the 2020 Amendment on its current loan agreements.
44

Management’s Discussion and Analysis
FINANCIAL INSTRUMENTS
 
Financial instruments are measured either at fair value or at amortized cost. The table below lists the valuation methods used to determine fair value of each financial instrument.
 
Financial Instruments Measured at Fair Value
 
Fair Value Method
     
Derivative assets1
 
Black & Scholes model (Level 3 category)
Warrants liability1
 
Black & Scholes model (Level 3 category)
Investment in affiliates
 
Market comparable (Level 3 category)
 
Financial Instruments Measured at
Amortized Cost
   
Cash and cash equivalents, trade receivables and other account receivables
 
Carrying amount (approximates fair value due to short-term nature)
Loans receivable
 
Amortized cost (effective interest method)
Trade payables, other accounts payable and accrued expenses
 
Carrying amount (approximates fair value due to short-term nature)

Notes:


1.
Finance expense (income) include fair value adjustment of Warrants, investments, and derivative assets measured at fair value, for the six months ended June 30, 2022 and 2021, amounted to $5,697 and $13,049, respectively.
 
The Group’s exposure to risk for its use of financial instruments are discussed in the Risk Factors.
 
PROCEDURES AND INTERNAL CONTROL OVER FINANCIAL REPORTING
 
In accordance with National Instrument 52-109 – Certification of Disclosure in Issuers’ Annual and Interim Filings (“NI 52-109”) and Rule 13a-15 under the United States Securities Exchange Act of 1934, as amended (the “Exchange Act”), the establishment and maintenance of the Company’s disclosure controls and procedures (“DC&P”) and internal control over financial reporting (“ICFR”) is the responsibility of management.
 
Internal control over financial reporting is a process designed to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with applicable IFRS. Internal control over financial reporting should include those policies and procedures that establish the following:
 

maintenance of records in reasonable detail, that accurately and fairly reflect the transactions and dispositions of assets;
 
45

Management’s Discussion and Analysis

reasonable assurance that transactions are recorded as necessary to permit preparation of financial statements in accordance with applicable IFRS;
 

receipts and expenditures are only being made in accordance with authorizations of management or the board of directors; and
 

reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use or disposition of the Company’s assets that could have a material effect on the financial instruments.
 
NI 52-109 requires the Chief Executive Officer (“CEO”) and Chief Financial Officer (“CFO”) to certify that they are responsible for establishing and maintaining DC&P and ICFR for the Company and have concluded that as at June 30, 2022, those internal controls have been designed and are effective in providing reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements in accordance with IFRS.
 
The Company maintains a set of DC&P designed to provide reasonable assurance that information required to be publicly disclosed is recorded, processed, summarized and reported on a timely basis. As required by NI 52-109 and Exchange Act Rule 13a-15(b), an evaluation of the design and operation of our DC&P was completed as of June 30, 2022 under the supervision and with the participation of management, including our CEO and CFO using the criteria set forth in the Internal Control - Integrated Framework (2013), issued by the Committee of Sponsoring Organizations of the Treadway Commission. Based upon this evaluation, our CEO and CFO concluded that as at June 30, 2022, the Company’s DC&P and ICFR were effective.
 
There have been no changes to the Company’s ICFR during the six months ended June 30, 2022 that have materially affected, or are likely to materially affect, the Company’s ICFR.
 
LIMITATIONS OF DISCLOSURE CONTROLS AND PROCEDURES AND INTERNAL CONTROL OVER FINANCIAL REPORTING
 
The Company’s management, including the CEO and CFO, believe that due to inherent limitations, any DC&P or ICFR, no matter how well designed and operated, can provide only reasonable, not absolute, assurance of achieving the desired control objectives. Further, the design of a control system must reflect the fact that there are resource constraints, and the benefits of controls must be considered relative to their costs. Also, projections of any evaluation of effectiveness to future periods are subject to the risk that any design will not succeed in achieving its stated goals under all potential future conditions. Accordingly, because of the inherent limitations in a cost- effective control system, misstatements due to error or fraud may occur and not be detected. Additionally, management is required to use judgment in evaluating controls and procedures.
 
LIMITATION ON SCOPE OF DESIGN
 
In accordance with Section 3.3 of National Instrument 52-109 – Certification of Disclosure in Issuers’ Annual and Interim Filings (“NI 52-109”), the Company has limited the design of its DC&P and ICFR to exclude the controls, policies and procedures of MYM, Pharm Yarok, Rosen High Way, Vironna and Oranim Plus (the “Excluded Entities”), all of which were acquired by the Company or by one of it subsidiaries within 365 days of the end of the interim period ended June 30, 2022.
46

Management’s Discussion and Analysis
The Excluded Entities are included in the Interim Financial Statements. On a combined basis, the Excluded Entities’ contributions to the Interim Financial Statements was approximately 44% of total revenues. Additionally, as at June 30, 2022, the current assets and current liabilities of the Excluded Entities, on a combined basis, represented approximately 46% and 28% of the Company’s consolidated current assets and current liabilities, respectively. Combined non-current assets, which includes intangible assets and goodwill from these acquisitions, represented approximately 10% of our consolidated non-current assets. Combined non-current liabilities represented approximately 14% of our consolidated non-current liabilities. Management of the Company is committed to removing this limitation and integrating the Excluded Entities into the Company’s DC&P and ICFR within the timeframe permitted under NI 52-109.
 
LEGAL AND REGULATORY
 
RESTRUCTURING
 
Current Israeli law requires prior approval by the IMCA, a unit of the MOH, of the identity of any shareholder owning 5% or more of an Israeli company licensed by the IMCA to engage in cannabis-related activities in Israel. For a number of reasons, including the opportunity to leverage a network of multiple Israeli licensed producers cultivating under the IMC brand, and in contemplation of a “go-public transaction” to geographically diversify the Company’s share ownership, IMC Holdings restructured its organization on April 2, 2019 (the “IMC Restructuring”) resulting in the divestiture to Oren Shuster and Rafael Gabay of its interest in Focus, which is licensed by the IMCA to engage in cannabis-related activity in Israel.
 
IMC Holdings retains an option with Messrs. Shuster and Gabay to re-acquire the sold interest in Focus at its sole discretion and in accordance with Israeli cannabis regulations, within 10 years of the date of the IMC Restructuring (the “Focus Agreement”). The Focus Agreement sets an aggregate exercise price equal to NIS 765.67 per share of Focus for a total consideration of NIS 2,756,500, that being equal to the price paid by Messrs. Shuster and Gabay for the acquired interests in Focus at the time of the IMC Restructuring.
 
As part of the IMC Restructuring, on April 2, 2019, IMC Holdings and Focus entered into an agreement, as amended on January 1, 2021 (the “IP Agreement”), which provides for Focus’ obligation to use the IMC brand for the sale of any cannabis plant and/or cannabis product produced by Focus, either alone or together with other sub-contractors engaged by Focus through the IP Agreement.
 
Focus is also obligated through a services agreement, as amended on January 1, 2021, (the “Services Agreement”) to use IMC Holdings for certain management and consulting services including: (a) business development services; (b) marketing services; (c) strategic advisory services; (d) locating potential collaborations on a worldwide basis; and (e) financial analysis services through the Services Agreement.
 
Under the IP Agreement, the parties apply an arm’s length royalty as a percentage of the licensees’ net revenues, on a quarterly basis in accordance with a transfer pricing analysis to be updated from time to time, as consideration for Focus’ use of IMC Holdings’ intellectual property.
47

Management’s Discussion and Analysis
Under the Services Agreement, the Parties apply an arm’s length markup on total costs, on a quarterly basis, in accordance with a transfer pricing analysis to be updated from time to time, as consideration for the provision of such services.
 
Subsequent to the IMC Restructuring, according to accounting criteria in IFRS 10, the Company is viewed as effectively exercising control over Focus, and therefore, the financial statements of Focus continue to be consolidated with those of the Company, despite the fact that the Company does not own Focus.
 
ISRAELI MARKET DEVELOPMENT 2012-2022
 
According to Israeli Ministry of Health, as of June 2022, there are 114,076 medical cannabis licensed patients in Israel. A monthly prescription of 4,343,000 grams of cannabis were recorded in June 2022 an increase of 264,000 grams of cannabis from December 2021.10
 
The chart below reflects the growth in licensed medical cannabis patients in Israel between 2012 to June 2022.11
 
 

10 Israel Ministry of Health – licensed patients’ data as of June 2022 - https://www.gov.il/BlobFolder/reports/licenses-status-june-2022/he/licenses-status-june-2022.pdf
11 Ministry of Health – licensed patients’ data as of March 2022 -https://www.gov.il/BlobFolder/reports/licenses-status-june-2022/he/licenses-status-june-2022.pdf

48

Management’s Discussion and Analysis
REGULATORY FRAMEWORK IN ISRAEL
 
In Israel, cannabis is currently defined as a “dangerous drug” according to the Dangerous Drugs Ordinance12 (“DDO”) and the 1961 Single Convention on Narcotic Drugs (“Narcotics Convention”), to which Israel is a signatory. However, both the DDO and the Narcotics Convention allow for the use of cannabis for medical or research purposes under a supervised and controlled regime. The competent regulatory authority in Israel in all matters concerning the oversight, control and regulation of cannabis for medical production, consumption, and research in Israel is the IMCA, established by Government Res. No. 3069.13 The production, distribution and consumption of adult-use recreational cannabis products is currently illegal in Israel.
 
Patient Medical Consumption
 
The use of cannabis is allowed for patients and for medical purposes, in respect of certain medical conditions, under a special approval of the MOH. Procedure 10614 of the IMCA sets out a list of medical conditions that are allowed to be treated with medical cannabis products. Such authorized medical conditions are examined and updated from time to time, and include, among others, cancer, pain, nausea, seizures, muscle spasms, epilepsy, Tourette syndrome, multiple sclerosis, amyotrophic lateral sclerosis, and post-traumatic stress disorder.
 
Licensing and Authorization for Commercial Activities in the Medical Cannabis Field
 
In December 2017, the IMCA issued regulations that standardized the licensing process for any cannabis related activity (the “Road Map”).15 Pursuant to the Road Map, each operation in the medical cannabis field, including the propagation, cultivation, products manufacturing, storage and distribution to licensed pharmacies, and distribution from licensed pharmacies to licensed patients, requires compliance with the provisions of applicable laws, including the procurement of an appropriate license under the DDO from the IMCA and the maintenance of such license in good standing. Cannabis licenses may not be transferred, exchanged or assigned without the prior approval of the IMCA. The licenses are valid for a period of up to 3 years and can be renewed with the approval of the IMCA only.
 
The IMCA has issued a set of directives containing procedures and requirements for applicants for cannabis related activity licenses and has authorized certain entities to issue official certificates upon compliance with such directives. These directives include (i) Directive 150 (GSP Standard certification); (ii) Directive 151 (GAP Standard certification); (iii) Directive 152 (GMP Standard certification); and (iv) Directive 153 (GDP Standard certification). Regular and periodic examinations are conducted for licensed entities, in order to ensure compliance with the analytical standards and the level of quality required during each of the phases of production and distribution of medical cannabis.


12 Cannabis is listed in schedule 1 of the Dangerous Drugs Ordinance [New Version], 1973 [ in English] https://www.health.gov.il/LegislationLibrary/Samim_01_EN.pdf
13 Israeli Government Res. No. 3609 [in Hebrew], August 7th, 2011 https://www.gov.il/he/Departments/policies/2011_des3609.
14 Ministry of Health Pharmaceutical Division Policy Number 106 – Licenses for Use of Cannabis https://www.health.gov.il/hozer/CN_106_2019.pdf  (in Hebrew)
15 Directive 107 - Guidelines for the process of licensing the practice of cannabis for medical use, as amended on October 2020 [Hebrew] - https://www.health.gov.il/hozer/CN_107_2019.pdf

49

Management’s Discussion and Analysis
Medical Cannabis Imports and Exports
 
The Narcotics Convention governs the import and export of cannabis between member countries. Since Israel is a member country, any export and import of cannabis is subject to the Narcotic Convention.
 
In October 2020, the IMCA issued an updated procedure, titled “Guidelines for Approval of Applications for Importation of Dangerous Drug of Cannabis Type for Medical Use and for Research” (“Procedure 109”), describing the application requirements for cannabis import licenses for medical and research purposes. Therefore, each import of medical cannabis is to be approved by the IMCA issuing a specific import permit for each imported shipment, rather than a general license for import. An application for import of medical cannabis can be submitted by an entity licensed by the IMCA for the conduct of medical cannabis related activity. The Israeli government approved the export of pharmaceutical-grade cannabis and cannabis-based products on January 27, 2019,16 and in December 2020, the IMCA published guidelines for the medical cannabis export permit application process.17.
 
Legalization of Adult-Use Recreational Cannabis and CBD for Non-Medical Purposes in Israel
 
Currently, adult-use recreational cannabis use in Israel and CBD for non-medical use is illegal. In November 2020, an Israeli government committee responsible for advancing the cannabis market reform published a report supporting and recommending the legalization of adult-use recreational cannabis in Israel. The Israeli parliament dissolved since then without applying the committee’s’ recommendations and all legislative initiatives were suspended. However, the new government, formed on June 13, 2021, declared, and settled in the coalition agreement, its commitment to legalization of adult-use recreational cannabis. Since the formation of the new government, several legislative initiatives were filed, including for the decriminalization of the possession of cannabis for individual recreational adult-use and the legalization of CBD for non-medical use. In February 2022, a Ministry of Health committee contemplated the legality of CBD and published its recommendation that CBD should be excluded from the Drugs Ordinance. The main recommendations of the committee were adopted by the Minister of Health, however, to date, the Minister has not enacted an order directing that CBD be removed from the Drug Ordinance. On April 1, 2022, new regulations came into force which deemed the previously criminal offences of cannabis possession and use for self-consumption into administrative offences, which do not impact a criminal record, and limited the penalty to a monetary fine only.
 
Previous Regime and Price Control
 
Until September 2019, under the previous regime, patients licensed for consumption of medical cannabis products by the IMCA received all of their medical cannabis products authorized under their respective licenses at a fixed monthly price of NIS 370, regardless of each patient’s authorized amount. Since September 2019, under the new regime, licenses to patients were no longer entitling them for such fixed monthly price. However, some medical cannabis patient licenses granted under the previous regime remain valid, entitling their holders to receive medical cannabis products pursuant to the price controls and supplier restrictions of the former regime. All licenses under the previous regime expired in Q1 2022.


16 Directive 4490 [Hebrew] - https://www.gov.il/he/departments/policies/dec4490_2019
17 Directive 110, December 2020 [Hebrew] - https://www.health.gov.il/hozer/CN_110.pdf
50

Management’s Discussion and Analysis
REGULATORY FRAMEWORK IN CANADA
 
The Cannabis Act (Canada), as amended, (the “Cannabis Act”) and the Cannabis Regulations (Canada) made under the Cannabis Act (the “Cannabis Regulations”) came into force on October 17, 2018, legalizing the sale of adult-use recreational cannabis. The Cannabis Act and Cannabis Regulations establish a licensing and permitting framework for the production, importation, exportation, testing, packaging, labelling, sending, delivery, transportation, sale, possession and disposal of adult-use recreational cannabis.
 
On October 17, 2019, amending regulations titled the Regulations Amending the Cannabis Regulations came into force that, among other things, expanded the scope of the Cannabis Act and Cannabis Regulations to enable the sale of certain categories of cannabis, including cannabis extracts, topicals and edibles, and set THC content limits for certain categories of cannabis products.
 
Licensing
 
The Cannabis Regulations establish six classes of licenses under the Cannabis Act: (i) cultivation licenses, including standard cultivation, micro-cultivation and nursery sub-classes; (ii) processing licenses, including standard processing and micro-processing sub-classes; (iii) analytical testing licenses; (iv) sales for medical purposes licenses; (v) research licenses; and (vi) cannabis drug licenses. These licenses are valid for a period of up to five years. License requirements and rules differ depending on the class and/or sub-class of the license.
 
Security Clearances
 
Certain people associated with cannabis licensees must hold a valid security clearance issued by Canada’s Minister of Health. For example, in the case of corporations that hold licenses for cultivation, processing or sale, directors, officers and other individuals who exercise, or are in positions to exercise, direct control over the corporation are required to hold such a security clearance. Under the Cannabis Regulations, the Minister may refuse to grant security clearances to individuals with organized crime associations or past convictions for, or in association with, drug trafficking, corruption or violent offences. Individuals who have a history of nonviolent, lower-risk criminal activity (for example, simple possession of cannabis or small-scale cultivation of cannabis plants) are not precluded by legislation from participating in the legal cannabis industry, and the granting of security clearance to such individuals is at the discretion of the Minister.
 
Cannabis Tracking System
 
Under the Cannabis Act, the Minister is authorized to establish and maintain a national cannabis tracking system. Accordingly, Health Canada introduced the Cannabis Tracking and Licensing System, whereby license holders are required to use this online system to submit monthly tracking reports, new license applications and license renewal requests, among other things. The purpose of this system is to track cannabis throughout the supply chain to help prevent diversion of cannabis into, and out of, the legal market. The Cannabis Act provides the Minister with the authority to make a ministerial order that would require licensees to report specific information about their authorized activities with cannabis, in the form and manner specified by the Minister.
51

Management’s Discussion and Analysis
Cannabis Products
 
The Cannabis Act and Cannabis Regulations, as amended, set out the requirements for the sale of dried cannabis, fresh cannabis, cannabis plants, cannabis seeds, cannabis edibles, cannabis extracts and cannabis topicals. Among other requirements, THC content limits are prescribed depending on the product category.
 
Packaging & Labelling
 
The Cannabis Regulations set out detailed requirements pertaining to the packaging and labelling of cannabis products that seek to promote informed consumer choice and allow for the safe handling and transportation of cannabis, while also reducing the appeal of cannabis to youth and promoting safe consumption. These requirements include plain packaging for cannabis products and packaging that is tamper-proof and child-resistant. The Cannabis Regulations further require package labels to include, among other information, the class of cannabis and the name, phone number and email of the licensed cultivator or processor, the standardized cannabis symbol and information pertaining to the THC and CBD content. Specific requirements vary depending on the product category of cannabis.
 
Promotion
 
The Cannabis Act prohibits the promotion of cannabis, cannabis accessories and cannabis-related services unless authorized by the Cannabis Act through certain exceptions prescribed in the Cannabis Act and the Cannabis Regulations.
 
Medical Cannabis
 
In addition to governance of adult-use recreational cannabis activities, the Cannabis Regulations also govern the regulatory framework associated with medical cannabis in Canada. Prior to the coming into force of the Cannabis Act and Cannabis Regulations, the sale of medical cannabis was permitted under the Access to Cannabis for Medical Purposes Regulations (Canada) (“ACMPR”). Although the ACMPR was replaced by the Cannabis Act and Cannabis Regulations, the new rules were not significantly different from the previous rules; changes were made to improve patient access, ensure consistency with adult-use recreational cannabis rules, and reduce the risk of abuse within the medical access system.
52

Management’s Discussion and Analysis
Provincial and Territorial Regulatory Framework
 
While the Cannabis Act provides for the regulation of adult-use cannabis production by the federal government, provincial and territorial governments maintain authority to regulate other aspects of adult-use recreational cannabis activities such as sale and distribution, minimum age requirements, and places where cannabis can be consumed. The following chart summarizes the basic adult-use recreational cannabis regimes in place as of the date of this MD&A:
 
Province or Territory
Minimum Age to Purchase Adult-Use Recreational Cannabis Products
Private and/or Public Operated Retailers
Online Sales
Alberta
18
Private and Public
Yes (Public only)
British Columbia
19
Private and Public
Yes (Public only)
Manitoba
19
Private
Yes
New Brunswick
19
Private and Public
Yes
Newfoundland and Labrador
19
Private and Public
Yes (Public only)
Nova Scotia
19
Public
Yes
Ontario
19
Private and Public
Yes (Public only)
Prince Edward Island
19
Public
Yes
Quebec
21
Public
Yes
Saskatchewan
19
Private
Yes
Northwest Territories
19
Private and Public
Yes (Public only)
Nunavut
19
Private and Public
Yes
Yukon
19
Private and Public
Yes (Public only)

REGULATORY FRAMEWORK IN GERMANY
 
On March 10, 2017, the German federal government enacted bill Bundestag-Drucksache 18/8965 – Law amending narcotics and other regulations that amended existing narcotics legislation to recognize cannabis as a form of medicine and allow for the importation and domestic cultivation of medical cannabis products. Under the updated legislation, cannabis is listed in Annex 3 to the Federal Narcotics Act (“BtMG”) as a “marketable narcotic suitable for prescription”. Legalization in Germany applies only to cannabis for medicinal purposes under state control in accordance with the Narcotic Convention. Currently, the production, distribution, exportation and importation of medical cannabis products in Germany is legal, subject to regulations and licensing requirements, while operations involving adult-use recreational cannabis products remain illegal. Nevertheless, current German government has declared in the coalition agreement its intention to open up the German market also in the adult-use recreational market. So far, however, there have been no visible further developments in this regard, apart from expert hearings. Medical cannabis in Germany must comply with the corresponding monographs of the German and European pharmacopoeia. All BtMG permit applications must specify the strains and estimated quantities of medical cannabis involved and any subsequent changes must be reported to the Federal Opium Agency of Germany.
53

Management’s Discussion and Analysis
Unlike cannabis, CBD is not subject to German narcotics laws, unless it is synthetic CBD that has been included as a substance that can be prescribed and marketed in Annex 3 of the BtMG, which may or may not be subject to German drug laws depending on its use and dosage. Annex 1 of the Ordinance on the Prescription of Medicinal Products stipulates that CBD is in principle subject to prescription but does not specify a minimum quantity or a specific dosage form. However, a distinction must be made between consumable products that naturally contain CBD and those that are infused with CBD extract; the European Commission considers the latter to be a type of “food” and has recently indicated that all current novel food applications have at least insufficient data on safety and therefore none of the applications can currently lead to approval. In light of the above, various products containing CBD can be found in the German market. There are currently various court decisions that problematize CBD in food (specifically food supplements) and in cosmetics (specifically: mouth oil). On the one hand, CBD is regarded as a medicinal substance and/or as a novel food subject to authorization and therefore unsuitable for use in a foodstuff, and on the other hand as unsuitable for cosmetic use in the mouth, as CBD would ultimately be consumed in this case (like a foodstuff).
 
Cultivation in Germany and Distribution of Medical Cannabis Cultivated in Germany
 
The Federal Opium Agency of Germany’s Federal Institute for Drugs and Medical Devices (“BfArM”) formed a cannabis division (the “Cannabis Agency”) to oversee cultivation, harvesting, processing, quality control, storage, packaging and distribution to wholesalers, pharmacists and manufacturers. The Cannabis Agency also regulates pricing of German-produced medical cannabis products and serves as an intermediary of medical cannabis product sales between manufacturers, wholesalers and pharmacies on a non-profit basis. In late 2018, the Cannabis Agency issued a call for tenders to award licenses for local medical cannabis cultivation and distribution of German-cultivated medical cannabis products (the “German Local Tender”). The Cannabis Agency would serve as an intermediary in the supply chain between such cultivation and distribution. In April 2019, three licenses for local cultivation were granted. In consequence three companies in Germany cultivate on behalf of the Cannabis Agency of the BfArM. Each license permitted the holder to grow up to 200kg per year for total production of 2,600kg per year collectively from the 13 cultivation lots and 10,400kg over the four-year license period. In July 2021, the BfArM launched the state sale of cannabis grown in Germany. Since then, pharmacies have been able to purchase medical cannabis in pharmaceutical drug quality for the supply of patients from the BfArM via the portal www.cannabisagentur.de. The sale from the BfArM to pharmacies is at a price of 4.30 euros per gram.
 
The Cannabis Agency has no influence on the actual retail price of medical cannabis products and is not responsible for the import of medical cannabis products and will therefore neither purchase nor distribute imported medical cannabis products. As a wholesaler, the Cannabis Agency sells German-based medical cannabis products in its own name.
 
Import volumes and procedures
 
The current regime permits the importation of cannabis plants and plant parts for medicinal purposes under state control subject to the requirements under the Narcotic Convention, according to which, Germany must estimate the expected demand of medical cannabis products for medical and research purposes for the following year and report such estimates to the International Narcotics Control Board.
 
As a prerequisite to obtaining a German import license, the supplier must grow and harvest in compliance with EU-GACP-Guidelines and manufacture in compliance with EU-GMP-Guidelines and certifications, or alternatively, it is a pure EU-GACP product and the EU-GMP manufacturing steps then take place in Germany. All medical cannabis products imported to Germany must derive from plant material cultivated in a country whose regulations comply with the Narcotic Convention and must comply with the relevant monographs described in the German and European pharmacopeias. While these requirements also apply to the exportation of medical cannabis products, the current German regime does not allow domestically cultivated medical cannabis products to be directly sold to commercial entities other than the Cannabis Agency.
54

Management’s Discussion and Analysis
Dispensing Exclusively via Pharmacies
 
Medical cannabis products imported pursuant to an import license under the BtMG and AMG/BtMG permits are sold exclusively to pharmacies for final dispensing to patients on a prescription basis as ‘magistral preparations’, a term used in Europe to refer to medical products prepared in a pharmacy in accordance to a medical prescription for an individual patient. Magistral preparations require certain manufacturing steps in the pharmacy. Such manufacturing steps of the pharmacist typically include the testing and dosing of pre-packaged cannabis inflorescences (typically referred to as “floss”), medical cannabis products for oral administration (dronabinol), medical cannabis products for inhalation upon evaporation, and medical cannabis-infused teas. In addition to magistral preparations, medical cannabis products are also marketable as pre-packaged, licensed drugs (e.g. Sativex®).
 
NO U.S. CANNABIS-RELATED ACTIVITIES
 
The Group does not engage in any U.S. cannabis-related activities as defined in Canadian Securities Administrators Staff Notice 51-352 (Revised) – Issuers with U.S. Marijuana-Related Activities.
 
RISK FACTORS
 
The Company has implemented risk management governance processes that are led by the board of directors, with the active participation of management, and updates its assessment of its business risks on an annual basis. Notwithstanding, it is possible that the Company may not be able to foresee all the risks that it may have to face. The market in which IM Cannabis currently competes is complex, competitive and changing rapidly, and its business is subject to risks inherent in a high growth, heavily regulated enterprise, and the Company has identified certain risks pertinent to the Group’s business that may have affected or may affect the Group’s business, financial conditions, results of operations and cash flows, as further described throughout this MD&A and under “Risk Factors” in the Annual Information Form. For additional risk factors, readers are directed to the Company’s most recent Annual Information Form, which is (a) available under the Company’s issuer profile on SEDAR at www.sedar.com, and (b) incorporated into and forms part of the Company’s annual report on Form-40F filed on EDGAR at www.sec.gov. Sometimes new risks emerge, and management may not be able to predict all of them or be able to predict how they may cause actual results to be different from those contained in forward looking statements. Readers of this MD&A should not rely upon forward looking statements as a prediction of future results.
 
CREDIT RISK
 
The maximum credit exposure as of June 30, 2022, is the carrying amount of cash and cash equivalents, accounts receivable and other current assets. The Group does not have significant credit risk with respect to customers. All cash and cash equivalents are placed with major Israeli financial institutions.
55

Management’s Discussion and Analysis
Loan receivable credit risk is managed by each loan separately according to the Group’s policy, procedures and control relating to the borrower’s credit risk management. At the end of each period, the individual loan values are assessed based on a credit risk analysis. As of June 30, 2022, the Group had one loan outstanding with a total balance of approximately $2,680. As security on the Loan, the Obligors hold approximately 745,000 Common Shares which cannot be sold without the proceeds from any sale of the security being provided to the Company as repayment for the Loan until the balance is fully discharged. For more information, see “Corporate Highlights - Subsequent Events” section of the MD&A.
 
The expected credit loss analysis is generally based on management’s understanding of the borrower’s experience/integrity, financial health, business plans, capacity, products, customers, contracts, competitive advantages/disadvantages, and other pertinent factors when assessing credit risk. This would also include the assessment of the borrower’s forecasts as well as taking into consideration any security and/or collateral the Company has on the outstanding balance.
 
As security on the loan receivable to Biome Grow Inc., the borrower holds approximately 745,000 Common Shares which cannot be sold without the proceeds from any sale being provided to the Company as repayment for the loan until the balance is fully discharged.
 
As of June 30, 2022, the Company assessed the overall risk of the Loan receivable balance and concluded that no expected credit loss under IFRS 9 was required.
 
LIQUIDITY RISK
 
The Company’s liquidity risk is the risk that the Company will not be able to meet its financial obligations as they become due. As of June 30, 2022, the Group’s financial liabilities with liquidity risk consist of trade payables and other accounts payable which have contractual maturity dates within one year, and lease liabilities. The Group manages its liquidity risk by reviewing its capital requirements on an ongoing basis. Based on the Group’s working capital position as at June 30, 2022, management considers liquidity risk to be low.
 
CURRENCY RATE RISK
 
As at June 30, 2022, a portion of the Group’s financial assets and liabilities held in NIS, Euros, Canadian and U.S. dollars consist of cash and cash equivalents. The Group’s objective in managing its foreign currency risk is to minimize its net exposure to foreign currency cash flows by transacting, to the greatest extent possible, with third parties as applicable. The Group does not currently use foreign exchange contracts to hedge its exposure of its foreign currency cash flows, as management has determined that this risk is not significant at this point of time.
 
SHARE PRICE RISK
 
The Company’s investments in unlisted shares are sensitive to the market price risk arising from uncertainties about the future value of these investments. The Company manages the price risk through diversification and tight management attention.
 
The Company’s board of directors reviews and approves all decisions related to investments in shares.
 
At the reporting date, the Group’s exposure to investments in unlisted shares measured at fair value was $2,311.
56

Management’s Discussion and Analysis
INFLATION RISK
 
Global economies are currently experiencing elevated inflation which could curtail levels of economic activity, including in our primary production markets. This inflation is predominantly driven by costs of goods caused by global supply chain constrictions, rising energy prices and more. As such, it cannot be assured delivery, distribution, utility, and other necessary supplies costs at an economic cost. it is reasonable to expect that inflation could impact the Company’s future economic performance.
 
TAX REMITTANCE
 
The Company is subject to the provisions of the ITA12 and to review by CRA13. The Company files its annual tax compliance based on its interpretation of the ITA and CRA’s guidance. There is no certainty that the returns and tax position of the Company will be accepted by CRA as filed. Any difference between the Company’s tax filings and CRA’s final assessment could impact the Company’s results and financial position.
 
As at June 30, 2022, the Company’s financial statements included a tax liability of $6,280 and a tax indemnification asset of $2,224. The indemnification asset, intended to cover certain statutory tax obligations arising from the Trichome Transaction to the CRA, consists of: (1) 695,954 Common Shares; (2) The Company is a party to an indemnification agreement (the “Indemnification Agreement”) with certain directors and officers of the Company and Trichome to cover certain tax liabilities, interest and penalties arising from the Trichome Transaction; (3) the chairman of the Company’s board of directors entered into a security pledge agreement with the Company to secure the obligations under the Indemnification Agreement, consisting of certain securities of the Company owned by him; (4) the Company’s chairman of the board of directors transferred the Company a cash amount of $3,250 (the “Indemnification Asset”).
 
As of the date hereof, the chairman of the Company’s board of directors is in default of his obligations under the Indemnification Agreement. Accordingly, the Company enforced its security pursuant to the security pledge agreement to satisfy the tax liabilities, interest and penalties arising from the Trichome Transaction. On April 24, 2022, notices of exercise of its right of exclusive control over the accounts in which are held the financial assets securing the obligations under the Indemnification Agreement were issued.
 
There can be no assurance that the Indemnification Asset will be sufficient to satisfy the requisite payments to the CRA. Additionally, there can be no assurance that the directors and officers whom are party to the indemnification agreement will make sufficient payments to the Company and/or CRA or make the payments at all.
 
There can be no assurance that income tax laws or the interpretation thereof in any of the jurisdictions in which the Company operates will not be changed or interpreted or administered in a manner which adversely affects the Company and its shareholders. In addition, there is no assurance that CRA will agree with the manner in which the Company calculates taxes payable or that any of the other tax agencies will not change their administrative practices to the detriment of the Company or its shareholders.
57

Management’s Discussion and Analysis
CAUTION CONCERNING FORWARD-LOOKING INFORMATION
 
Certain statements in this MD&A may contain “forward-looking statements” or “forward-looking information,” within the meaning of applicable Canadian securities legislation (collectively referred to herein as “forward-looking statements” or “forward-looking information”). All statements other than statements of fact may be deemed to be forward-looking statements, including statements with regard to expected financial performance, strategy and business conditions. The words “believe”, “plan”, “intend”, “estimate”, “expect”, “anticipate”, “continue”, or “potential”, and similar expressions, as well as future or conditional verbs such as “will”, “should”, “would”, and “could” often identify forward-looking statements. These statements reflect management’s current expectations and plans with respect to future events and are based on information currently available to management including based on reasonable assumptions, estimates, internal and external analysis and opinions of management considering its experience, perception of trends, current conditions and expected developments as well as other factors that management believes to be relevant as at the date such statements are made. No assurance can be given that the expectations in any forward-looking statement will prove to be correct and, as such, the forward-looking statements included in this MD&A should not be unduly relied upon. Forward-looking information is by its nature prospective and requires IM Cannabis to make certain assumptions and is subject to inherent risks and uncertainties. All forward-looking information is provided as of the date of this MD&A. The Company does not undertake to update any such forward-looking information whether as a result of new information, future events or otherwise, except as required by law.
 
FORWARD LOOKING STATEMENTS
 
This MD&A and the documents incorporated by reference herein contain certain statements which contain “forward-looking information” within the meaning of Canadian securities legislation (each a “forward-looking statement”). All statements, other than statements of historical fact included in this MD&A, including information that address activities, events or developments that the Company expects or anticipates will or may occur in the future, are forward-looking statements. The use of any of the words “anticipates”, “plans”, “contemplates”, “continues”, “estimates”, “expects”, “intends”, “proposes”, “might”, “may”, “will”, “shall”, “projects”, “should”, “could”, “would”, “believe”, “predict”, “forecast”, “pursue”, “potential”, “capable”, “budget” and similar expressions are intended to identify forward-looking statements. Forward-looking statements in this MD&A may include, without limitation, forward-looking statements pertaining to:
 

the Company’s business objectives and milestones and the anticipated timing of execution;

the performance of the Company’s business, strategies and operations;

the intention to expand the business, operations and potential activities of the Company;

geographic diversification and brand recognition;

preparations to target, upon legalization, new cannabis markets;

expectations relating to the number of patients in Israel licensed by the MOH to consume medical cannabis;

expectations of TJAC and MYM on variations of net cost of sales based on the number of pre-harvest plants, after harvest plants, the strains being grown and technological progress in the trimming machines;

58

Management’s Discussion and Analysis

the future impact of the acquisitions of the Israeli Pharmacies and the Panaxia Transaction;

the expansion of its Israeli sales channels, distribution, delivery and storage capacity, and reach to medical cannabis patients;

The Company’s proposed acquisition of the HW Shinua and the Panaxia Pharmacy Closing and the future impact thereof;

the future product portfolios of the Group and the Company’s ability to export its products, strains and genetics from Canada to Israel and Germany;

the opportunity and ability to expand in Germany and export to new, legal adult-use recreational cannabis markets in Europe;

the competitive conditions of the cannabis industry and the growth of medical or adult-use recreational cannabis markets in the jurisdictions in which the Company operates;

the growth of the Company’s brands in the respective jurisdictions;

the Company’s retail presence, distribution capabilities and data-driven insights;

the competitive conditions of the industry, including the Company’s ability to maintain or grow its market share;

cannabis licensing in Israel, Germany and Canada;

the anticipated decriminalization or legalization of adult-use recreational cannabis in Israel and Germany;

expectations regarding the renewal and/or extension of the Group’s licenses;

the Group’s anticipated operating cash requirements and future financing needs;

the Group’s expectations regarding its revenue, expenses, profit margins and operations;

the anticipated Gross Margins, EBITDA and Adjusted EBITDA from the Company’s operations;

the expected increase in revenue and margins in its Israeli medical cannabis market activities arising from its acquisitions

future opportunities for the Company in Canada, particularly in the premium and ultra-premium segments;

future opportunities for the Company in Israel, particularly in the retail and distribution segments of the cannabis market; and

contractual obligations and commitments.
 
With respect to the forward looking-statements contained in this MD&A, the Company has made assumptions regarding, among other things:
 

the anticipated increase in demand for medical and adult-use recreational cannabis in the markets in which the Company operates;

the Company’s satisfaction of international demand for its products;

the Company’s ability to implement its growth strategies and leverage synergies of acquisitions;

the Company’s ability to reach patients through e-commerce and brick and mortar retail;

the development and introduction of new products;

the ability to import and the supply of premium and indoor grown cannabis products from third- party suppliers and partners;

the changes and trends in the cannabis industry;

the Company’s ability to maintain and renew or obtain required licenses, permits or authorization related to its domestic and international operations;

59

Management’s Discussion and Analysis

the Company’s ability to rely on the export of, creation and maintenance of and maintain a consistent supply of imported cannabis from the Canadian Facilities;

the ability to maintain cost-efficiencies and network of suppliers to maintain purchasing capabilities;

the effectiveness of its products for medical cannabis patients and adult-use recreational consumers;

future cannabis pricing and input costs;

cannabis production yields;

the Company being able to continue to drive organic growth from Canadian operations; and

the Company’s ability to market its brands and services successfully to its anticipated customers.

Readers are cautioned that the above lists of forward-looking statements and assumptions are not exhaustive. Since forward-looking statements address future events and conditions, by their very nature they involve inherent risks and uncertainties. Actual results may differ materially from those currently anticipated or implied by such forward-looking statements due to a number of factors and risks. These include:
 

general business risk and liability, including claims or complaints in the normal course of business;

any failure of the Company to maintain “de facto” control over Focus and/or HW Shinua in accordance with IFRS 10;

regulatory authorities in Israel viewing the Company as the deemed owner of more than 5% of Focus or licensed entities in contravention of Israeli regulations;

limitations on stockholdings of the Company in connection with its potential direct engagement in the Israeli medical cannabis market;

the ability and/or need to obtain additional financing for continued operations;

the lack of control over the Company’s investees;

the failure of the Company to comply with applicable regulatory requirements in a highly regulated industry;

unexpected changes in governmental policies and regulations affecting the production, distribution, manufacture or use of medial cannabis in Israel, Germany, Canada, or any jurisdictions in which the Company intends to operate;

the Company’s ability to continue to meet the listing requirements of the CSE and the NASDAQ;

the Israeli government deciding to abandon the decriminalization or legalization of adult-use recreational cannabis;

any change in the political environment which would negatively affect the prospect of decriminalization or legalization of adult-use recreational cannabis in Israel;

any unexpected failure of Focus to maintain in good standing or renew its licenses;

any adverse outcome of the Construction Proceedings;

any unexpected failure of Adjupharm to maintain in good standing or renew any of its Adjupharm Licenses;

any unexpected failure of TJAC to maintain in good standing or renew any of the TJAC Licenses or MYM License;

the reliance on the Canadian Facilities to conduct medical cannabis activities;

60

Management’s Discussion and Analysis

any unexpected failure of TJAC and/or MYM to maintain their facilities in good standing with all applicable regulations, including all required licenses and permits and under the TJAC Leases and the Sublime Lease;

the Group’s ability to maintain ancillary business licenses, permits and approvals required to operate effectively;

the ability of the Company, following the Trichome Transaction, the MYM Transaction, the Panaxia Transaction and the acquisition of the Israeli Pharmacies, to integrate each entity into the Company’s operations and realize the anticipated benefits and synergies of each such acquisition and the timing thereof and the focus of management on such integration;

any potential undisclosed liabilities of Trichome, MYM, Pharm Yarok, Rosen High Way, Oranim Pharm, and Vironna or other entities acquired by the Company that were unidentified during the due diligence process;

the interpretation of Company’s acquisitions of companies or assets by tax authorities or regulatory bodies, including but not limited to the change of control of licensed entities;

the ability of the Group to deliver on their sales commitments or growth objectives;

the Group’s reliance on third-party supply agreements and its ability to enter into additional supply agreements to provide sufficient quantities of medical cannabis to fulfil the Group’s obligations;

the Group’s possible exposure to liability, the perceived level of risk related thereto, and the anticipated results of any litigation or other similar disputes or legal proceedings involving the Group, including but not limited to the Construction Proceedings and the class action proceedings described herein;

the impact of increasing competition;

any lack of merger and acquisition opportunities;

inconsistent public opinion and perception regarding the use of cannabis;

engaging in activities considered illegal under US federal law related to cannabis;

political instability and conflict in the Middle East, Eastern Europe and Ukraine;

adverse market conditions;

unexpected disruptions to the operations and businesses of the Group as a result of the COVID-19 global pandemic or other disease outbreaks including a resurgence in the cases of COVID-19;

the inherent uncertainty of production quantities, qualities and cost estimates and the potential for unexpected costs and expenses;

the Group’s ability to sell its products;

currency fluctuations;

inflationary risks;

any change in accounting practices or treatment affecting the consolidation of financial results;

the costs of inputs;

reliance on management; and

the loss of key management and/or employees.

Readers are cautioned that the foregoing list of risk factors is not exhaustive. Additional information on these and other factors that could affect the business, operations or financial results of the Company are detailed under the headings “Risk Factors” and “Contingent Liabilities and Commitments” of this MD&A. The Company and management caution readers not to place undue reliance on any forward-looking statements, which speak only as of the date made. Although the Company believes that the expectations reflected in the forward-looking statements are reasonable, it can give no assurance that such expectations will prove to have been correct. The Company and management assume no obligation to update or revise them to reflect new events or circumstances except as required by applicable securities laws.
61

Management’s Discussion and Analysis
Additional information about the assumptions, risks and uncertainties of the Company’s business and material factors or assumptions on which information contained in forward-looking information is based is provided in the Company’s disclosure materials, including in this MD&A under “Legal and Regulatory – Risk Factors” and the Company’s current annual information form under “Risk Factors”, filed with the securities regulatory authorities in Canada and which can be viewed online under the Company’s profile on the System for Electronic Document Analysis and Retrieval (“SEDAR”) at www.sedar.com.
 
All forward-looking information in this MD&A is qualified by these cautionary statements.
 
FINANCIAL OUTLOOK
 
The forward-looking information in this MD&A contain statements in respect of estimated revenues. The Company and its management believe that the estimated revenues are reasonable as of the date hereof and are based on management’s current views, strategies, expectations, assumptions and forecasts, and have been calculated using accounting policies that are generally consistent with the Company’s current accounting policies. These estimates are considered financial outlooks under applicable securities legislation. These estimates and any other financial outlooks or future-oriented financial information included herein have been approved by management of the Company as of the date hereof. The Company disclaims any intention or obligation to update or revise any future-oriented financial information, whether as a result of new information, future events or otherwise, except as required by securities legislation. Readers are cautioned that actual results may vary materially as a result of a number of risks, uncertainties, and other factors, many of which are beyond the Group’s control. See the risks and uncertainties discussed in the “Risk Factors” section and elsewhere in this MD&A and other risks detailed from time to time in the publicly filed disclosure documents of the Company.
 
ADDITIONAL INFORMATION
 
Additional information relating to the Company, including the Company’s Annual Information Form, is available on SEDAR at www.sedar.com.
 
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